Michael Tonhaeuser's Location
Kensington, England, United Kingdom, United Kingdom
Michael Tonhaeuser's Contact Details
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About Michael Tonhaeuser
Michael Tonhaeuser is a Project Lead at 3HORIZONS. He possess expertise in marketing strategy, entrepreneurship, business strategy, german, financial analysis and 12 more skills. He is proficient in English, German, French and Portuguese.
Michael Tonhaeuser Work Experience Details
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Project Lead3HorizonsEngland, United Kingdom -
ManagerBaringa Jul 2022 - PresentLondon, England, United KingdomAdvise clients in FMCG and Retail on a variety of commercial and strategic questions• Current project: conducting a pricing benchmark in the UK off-trade spirits market for a UK-based alcohol manufacturer• Led a pricing benchmark and SKU rationalisation exercise at the UK Beauty division of a FTSE100 consumer goods conglomerate, resulting in a recommendation to discontinue 2 out of 5 packaging formats• For a logistics initiative of a FTSE100 consumer goods company: identified… Show more Advise clients in FMCG and Retail on a variety of commercial and strategic questions• Current project: conducting a pricing benchmark in the UK off-trade spirits market for a UK-based alcohol manufacturer• Led a pricing benchmark and SKU rationalisation exercise at the UK Beauty division of a FTSE100 consumer goods conglomerate, resulting in a recommendation to discontinue 2 out of 5 packaging formats• For a logistics initiative of a FTSE100 consumer goods company: identified current transport and warehousing practices and areas for improvement through workshops and interviews, compiled in a globally launched handbook Show less -
Pricing, Promotions & Insight ManagerPladis Global Sep 2018 - Jul 2022London, United KingdomDevelop and land insights-based price and promotions initiatives for Pladis’ key brands across the largest UK customers - Conceptualised and modelled 2020 price and pack growth plans for the biggest Pladis brands in UK Grocery, with insights based on historic sales data, shopper behavior data, and in-store product range information - Proactively delivered 10+ growth initiatives by brand and account and advocated for their implementation within Pladis - Project-managed a first-time… Show more Develop and land insights-based price and promotions initiatives for Pladis’ key brands across the largest UK customers - Conceptualised and modelled 2020 price and pack growth plans for the biggest Pladis brands in UK Grocery, with insights based on historic sales data, shopper behavior data, and in-store product range information - Proactively delivered 10+ growth initiatives by brand and account and advocated for their implementation within Pladis - Project-managed a first-time collaboration of Pladis with UCL data analytics master students end to end Show less -
Commercial Strategy ManagerPepsico Sep 2017 - Mar 2018Reading, United KingdomGrowing PepsiCo UK’s revenue in Crisps and Snacks through strategic initiatives in key accounts- Identified and modelled optimisation of in-store product promotions in one key account - Enabled the UK BU to deliver yearly Net Revenue targets by providing ad hoc commercial analyses for Marketing / Sales- Prepared case study about the UK cola market for the UK Managing Director, and derived implications for the crisps market -
Customer And Competitor Insight ManagerTesco Apr 2017 - Sep 2017London, United KingdomDriving strategic action through insight, leading a small team- Identified and mapped decentralised “pockets of insight” across the organisation, leading to coordinated, more powerful recommendations for action - Coordinated in-depth analysis of a “Big 4” competitor, resulting in positive feedback about the clarity of recommendations from senior business leaders - Initiated steps to standardise future projects, improving quality of recommendations and turnaround times -
Customer Strategy ManagerTesco Oct 2016 - Apr 2017London And Welwyn Garden City, Hertfordshire, United KingdomDeveloping new propositions based on customer needs- Coordinated analysis of “shop-in-shop” retail partners for Tesco’s Extra stores, resulting in a trial of Dixons Carphone concessions and a prioritisation of future partners- Evaluated potential for joint proposition development with retailers from different industries, leading senior management to reprioritise individual partnerships- Coordinated trial measurement of a new meal proposition and agreed on a metrics template with key… Show more Developing new propositions based on customer needs- Coordinated analysis of “shop-in-shop” retail partners for Tesco’s Extra stores, resulting in a trial of Dixons Carphone concessions and a prioritisation of future partners- Evaluated potential for joint proposition development with retailers from different industries, leading senior management to reprioritise individual partnerships- Coordinated trial measurement of a new meal proposition and agreed on a metrics template with key stakeholders, establishing a common language and enabling better decision-making in future trials Show less
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Commercial Strategic AnalystWhitbread Dec 2014 - Sep 2016London And Dunstable, Bedfordshire, United KingdomPricing of Premier Inn Germany: room rates and ancillary services (in cooperation with the UK Trading team)- Finalised pricing principles for Premier Inn Germany- Benchmarked price and occupancy levels for key competitors in local markets- Coordinated input from the Trading team to develop rate levels for Premier Inn FrankfurtNetwork Planning for Premier Inn Germany (in cooperation with the Network Planning Team UK)- Adapted Premier Inn UK's Network Planning know-how for… Show more Pricing of Premier Inn Germany: room rates and ancillary services (in cooperation with the UK Trading team)- Finalised pricing principles for Premier Inn Germany- Benchmarked price and occupancy levels for key competitors in local markets- Coordinated input from the Trading team to develop rate levels for Premier Inn FrankfurtNetwork Planning for Premier Inn Germany (in cooperation with the Network Planning Team UK)- Adapted Premier Inn UK's Network Planning know-how for Germany- Recommended local markets to focus on in the medium termAcquisition of specific sites (in cooperation with the Acquisition Team of Premier Inn Germany)- Projected commercial performance of every proposed new hotel site and communicated findings to the Group Board- Created a Germany-specific template of the investment sign-off documentation for Whitbread's Group BoardPlus various other responsibilities for Premier Inn and Costa with Commercial touchpoints. Show less -
ConsultantSimon-Kucher & Partners Mar 2013 - Nov 2014Frankfurt Am Main Area, Germany- Conducted C-level client interviews and helped devise future business strategy of a Top 5 global reinsurance company- Held on-site workshops and analyzed data for implementation of a new pricing system at a wood processing company- Restructured the hiring process of senior consulting talent at Simon-Kucher by setting up new interviewing guidelines -
Summer TraineeshipA.T. Kearney May 2011 - Aug 2011Vienna, Austria- Facilitated merger of two leading European banks by developing key performance indicators through benchmarking of process times in retail banking; compiled qualitative and quantitative analysis results into an overall documentation- Initiated public showcasing of the banking practice’s capabilities by delineating a generalized approach from the merger experience of two leading European banks for use in financial industry publications and future sales pitches- Structured a high-tech… Show more - Facilitated merger of two leading European banks by developing key performance indicators through benchmarking of process times in retail banking; compiled qualitative and quantitative analysis results into an overall documentation- Initiated public showcasing of the banking practice’s capabilities by delineating a generalized approach from the merger experience of two leading European banks for use in financial industry publications and future sales pitches- Structured a high-tech client’s streamlining of responsibilities through design and implementation of a configuration management database (CMDB); validated the proposed CMDB model by mapping real customer examples to the model- Compiled a business framework to document the requirements and the conceptual design of the CMDB model Show less
Michael Tonhaeuser Skills
Marketing Strategy
Entrepreneurship
Business Strategy
German
Financial Analysis
Business Development
English
Change Management
Marketing
Strategic Planning
Corporate Finance
Market Research
French
Shopper Marketing
Management Consulting
Strategic Consulting
Strategy
Michael Tonhaeuser Education Details
Frequently Asked Questions about Michael Tonhaeuser
What company does Michael Tonhaeuser work for?
Michael Tonhaeuser works for 3horizons
What is Michael Tonhaeuser's role at the current company?
Michael Tonhaeuser's current role is Project Lead.
What is Michael Tonhaeuser's email address?
Michael Tonhaeuser's email address is michael.hessen@gmx.de
What is Michael Tonhaeuser's direct phone number?
Michael Tonhaeuser's direct phone number is 011 44 1992 6*****
What schools did Michael Tonhaeuser attend?
Michael Tonhaeuser attended The University Of Texas At Austin, Whu - Otto Beisheim Graduate School Of Management, Wissenschaftliche Hochschule Für Unternehmensführung - Otto-Beisheim - Hochschule.
What are some of Michael Tonhaeuser's interests?
Michael Tonhaeuser has interest in Politics, Education, Financial Industry, Poverty Alleviation, Strategic Brand Management, Retail Marketing, Point Of Sale Marketing, Consumer Goods Marketing, Management Consulting.
What skills is Michael Tonhaeuser known for?
Michael Tonhaeuser has skills like Marketing Strategy, Entrepreneurship, Business Strategy, German, Financial Analysis, Business Development, English, Change Management, Marketing, Strategic Planning, Corporate Finance, Market Research.
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Michael Tonhaeuser
London
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