Michael Beschastnov Email & Phone Number

Berlin, De

Berlin, Germany

Lead product development during scale phase. Defining product development strategyPreparing product requirementsImproving cross-team collaborationIncreasing number of connected Demand Side PlatformsManaging migration to new more efficient architectureTools: Google bigquery, python, golang, Google DataStudio, sheets, docs, slides Quoted by:Publications:https://www.adweek.com/adweek-wire/mediavines-openrtb-technology-is-the-first-solution-enabling-ssps-to-transact-on-floc/https://digiday.com/marketing/as-ad-tech-firms-test-ways-to-connect-googles-floc-to-other-data-privacy-watchers-see-fears-coming-true/

Starting new SSP product from scratch.Working on sales strategy. Working on all aspects of operations of new product: technical research, product research, benchmarking, performance monitoring and tracking, product launch. Responsible for integrations with DSPs, from contracting to technical means of integration.Working with first clients to collect feedback, validate product with market.Prototyping new parts of the platform. Occasional code review and patches for production system. Hardware capacity planning. P&L and cost control.Tools: Google Bigquery, python, slides, sheets, Google DataStudio

Key role in company's migration to matrix org structure. Responsible for talent management, hiring, onboarding and professional development. Ongoing support and development of best practices for projects delivery. Established internship program in Project Management team.Developed new onboarding processes. Established PMP certification program. Team has grown 3 times. Developed new PM team structure to support organisation scale. Tools: Google bigquery, python, Google DataStudio, flask, golang

Managed development of new bidding optimisation engine for DSP and SSP projects. Multidimensional bidding optimisation engine determining bid value based on defined by client KPIs in real time. General product related activities from market research and sales strategy to product strategy, product economics etc. Support of Sales with product marketing, presentations on-site meetings with prospects.Support of Marketing with product materials.Development of new product onboarding materials. Created a board game to explain how product works to non-tech audience.Development of product requirements. Development of strategic and tactical roadmaps. Collecting feedback from clients. Running training sessions for new clients. Managing migration of existing clients to new framework.Tools: python, angular js, postgresql, django, google bigquery, bash, ruby

Managed development of Supply Side Platform projects and Demand Side Platform projects for clients around the globe: US, APAC, Japan, Europe.Clients from industries: e-commerce, e-mail marketing, online advertising, app development companies. Technical and Account management. Hardware capacity planing. Managed rollout of new bidding strategies and acted as evangelist of real-time budget optimisation. Worked closely with R&D department to improve quality of busing strategies.Led internal postmortem team which worked on investigation of failures, development and implementation of new processes and procedures to avoid repetition of failures.Successfully solved one of the biggest postmortems in company's history.Developed new process to release ML models which produced 0 failures since implementationTools: ruby, ruby on rails, bash, perl, lua, RT, mysql, mongoDB, tokuMX

Moscow City, Russia

Managing development of several Supply Side Platforms (SSP) for US and APAC clients.Managing development of Data Processing project for APAC clients: data delivery from external sources, ETL, data delivery to the client. Hardware capacity planning.Several internal projects for improvements of monitoring of Data Processing clusterTools: bash, perl, mysql

Moscow City, Russia

Begun is the largest contextual advertising network in CIS region.All software development is done in-house. Main areas are: website context crawling, real time decisioning based on context and user data, data processing, in-house billing system, UI development for publishers and advertisers, support for multiple pricing models including CPC and CPA. TPM on admin and client-facing parts of UI Main projects: - update of billing system to support latest requirements from Finance- development of new contextual crawling daemon- update of serving engine to support new federal laws about online adsTools: MS project, track, bash, php, mysql

Moscow City, Russia

Developing methodologies to detect fraud in publisher ads networkAnalysing raw log data to detect fraud cases Automation and optimisation of fraud checks Direct contact with top publishers to solve their cases and advertiser investigation requestsAutomation of claim back requests processingTools: mysql, bash, perl, php

Moscow City, Russia

Ops engineering team was responsible for maintenance and change management of 400 bare metal instances running linux. Our stack included perl for change management automation, zabbix as a monitoring tool, php+MySQL in Zabbix plugin system. Developed set of Zabbix plugins with bash and perl that decreased time to reaction for most of the monitoring alerts to 1 minute. Improved change management tools to decrease the number of manual actions required to update http serving daemon, update process time decreased 3 times.

Computer Science Course, 100

Onsite Training Course, It Project Management

Activities and Societies: Project Management, Risk Management, Process Management, Leadership

Course, Linux Administration Based On Slackw

Engineer, Wireless Technologies