Michael Tsoi Email & Phone Number

• Establish and manage day-to-day operations for Amazon, eBay, and BigCommerce• Develop strategies focus on sales growth, efficiency, and bottom line improvement• Prepare and analyze performance reports and provide recommendations to maximize key performance indicators • Develop and manage budgets for marketing, operations, and technology

BUSINESS OPERATIONS MANAGEMENT | MERGER & ACQUISITION PROCESSES LOGISTICS & SCM OPERATIONS | VENDOR/CONTRACT MANAGEMENTUtilized dynamic entrepreneurial skills to direct critical merger and acquisition processes for business expansion while collaborating with 3 business partners to improve business operationsStrategically planned and implemented go-to-market strategies and programs to enhance market share and revenue, thus earning sustained profitability with over $500,000 in sales year-to-date and 30% company growth; currently manage an average of $60 – 70k in sales with consistent month-over-month growthAmeliorate sales and channel management approaches to better serve targeted customer segments, boost sales, and reduce operational costs – Established product pricing and controlled inventory for positive net revenueManage the entire process regarding planning of procurement and supply chain activities, inventory control, logistics and distribution, ensuring effectively-functioning processes to avoid costly delays and lost opportunities; lead a 2 member staff and manage front and back office teams to serve a valued clienteleDirect and steer organizational projects by implementing process improvements, streamlining operations and establishing a customer-centric approachContribute immensely toward elevating organization’s online presence and improved product visibility, through online marketing and SEO strategies; created customer-centric website within budget requirementsIdentify new vendors/suppliers without jeopardizing quality and service delivery; manage relationships with vendors, suppliers and contractors that facilitate smooth flow of services; provide oversight for various contract management processes and ensure transparency

SALES & OPERATIONS MANAGEMENT | PROCESS IMPROVEMENTLOGISTICS / INVENTORY / WAREHOUSING | PRICING STRATEGYOversaw and managed new business startup operations, along with inventory, warehousing and logistics operations, to manage eCommerce operations and product listings on Amazon and eBayManaged key eCommerce channels/platforms communication as well as manage key eCommerce channels operations performance with internal and external partnersImproved market visibility through online marketing strategies; developed sales procedures and competitive pricing strategies to elevate sales, market share and overall profitabilityOwned the effectiveness, optimization, and growth of e-commerce marketing strategy & promotion planning to drive revenue generation and profitabilityImplemented strategic procurement including sourcing strategy, supplier selection and evaluation, quality management, customer relationship management and performance measurementFostered strong relationships with stakeholders across all levels, and built a solid customer base while ensuring compliance with service quality standardsEnsured profitable business operations, diversified income sources, and continually expanded product line to meet customer demandsLed vendor selection, vendor risk mitigation and managed service-level agreements with vendorsMonitored vendor contractual agreements and owned the continuing optimality of vendor network

Provided value-added support to run smooth and efficient business operations; coordinated organizational projects in support of marketing operations to enable online sales growthAssisted vendor management and oversaw supply chain management strategies, along with pricing strategiesHandled full gamut of online marketing efforts, including budget administration, optimization of product listings, and social media & channel marketingKey Results – (1) Achieved 7% quarterly growth sales in online sales (2) Remained commercially astute to reduce costs by 5%, thus achieving 7% quarterly increase in sales

♦ Executed streamlined shipping and handling operations to systematically manage merchandise and coordinate product packaging for online sales♦ Reduced overall shipping and handling cost by 5% through efficiency improvement and cost containment programs♦ Administered multiple projects simultaneously while effectively utilizing resources ♦ Successfully maintained a high degree of customer service, attentiveness, speed, and control error rates, while maintaining consistency in service standards