- lead and nurture a small team (5) of UX and optimisation professionals- constantly challenging established methods / practices that are failing to yield a GREAT outcome - delivering tangible / quantifiable results to drive iterative enhancement and optimisation of key user journeys- supporting my colleagues and their professional development as often as possible- mentor

Responsibilities included:- Managed direct reports- Designed and developed branded websites on the WordPress platform- Designed and produced HTML email templates for Outlook and CRMs- Experience configuring and reporting on data in Google Analytics (GA) and Google Tag Manager (GTM)- Developed functional prototypes for stand-alone landing page concepts using responsive design principles, CSS and HTML- Worked with key stakeholders to produce new website IA and implement site content changes.- Worked with ICT and key stakeholders to develop requirements for new frontend/backend functionality and methods for presenting content. Oversaw development, UAT, and integration into CMS environment.- Developed and lead the coordination of the university CMS training program- Produced graphic based content using Adobe Photoshop (Specifically: iconography, info-graphics, social media content, eDM templates, website prototypes/mockups)

A digital marketing based role with responsibility over the following tasks:- Primary contact point for Faculty web content change requests.- Produced e-mail marketing campaigns, including the development of HTML format email templates and supporting assets.- Developed business case requirements for new web content and new social media channels.- Supported existing social media channels and strategy development.- Analysed digital marketing channel performance (E-mail marketing campaigns, social media, and website traffic) and produced recommendations to support larger strategic initiatives.- Pro-actively sought out opportunity to contribute to wider university web site redevelopment and continual improvement initiatives.

Passion project in stealth mode

Cut Down is a concept/project developed solely by me. Its aim is to help people find a healthier relationship with alcohol and achieve more personal success.

This project will attempt to make it easier for people living with anxiety or depression to communicate some of the difficulties they face and lead healthier lives.Milestones to date:- Successful Facebook advertising campaign lead to an increase of approximately 1000 new page likes.- Conducted interviews with supporters of the project and published them online to inspire others to create change and have a voice.- Inspired commencement of work on Cut Down (https://cutdownapp.com)

Pulsa Games is the name given to the bootstrapped start-up (one man studio) that is focussing on the development of mobile games and game themed web apps. 2012-2013:The Star Econ project has developed my understanding of: web server installation and management; data recovery techniques; SSL certificate installation; DNS record management; database management; managing remote workers for tasks including development, graphic design, testing, and brainstorming; project/stakeholder communication; what it feels like to lift a (insurmountable?) project off the ground by myself. :)2010-2012:Produced two websites (worldwaralliancecheats.com and modernwaralliancecheats.com) which have directly served over 36,000 gamers, received a visit every 5 minutes, wrote a blog post about my strategy which received 4000 reads within a month http://wills.io/1e90Raa, produced over $1000 in revenue.

- Supported the redevelopment of the organisations website. - Developed functional and technical specifications for tender.- Internal stakeholder management: administration of strategic project committee, dissemination of project progress via all staff meetings and emails, responding to individual questions, researching and producing discussion papers, and conducting larger presentations at facilities as required.- Designed and conducted user interface testing sessions.- Designed and facilitated internal training sessions on the use of a CMS (Ektron).- Working concurrently on project tasks whilst continuing to produce web content across multiple websites.- Developed web based newsletters and landing pages to support marketing/communications based activity.