Michal Masika

Michal Masika Email and Phone Number

eCommerce & Data Expert | Ex-Zalando | Technology, Product and Education Enthusiast @ Notino
Michal Masika's Location
Czechia, Czech Republic
Michal Masika's Contact Details

Michal Masika personal email

n/a

Michal Masika phone numbers

About Michal Masika

Michal Masika is a eCommerce & Data Expert | Ex-Zalando | Technology, Product and Education Enthusiast at Notino. They possess expertise in e commerce, data analysis, business analysis, statistics, product management and 16 more skills. They is proficient in English.

Michal Masika's Current Company Details
Notino

Notino

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eCommerce & Data Expert | Ex-Zalando | Technology, Product and Education Enthusiast
Michal Masika Work Experience Details
  • Notino
    Director Of Product: Mobile And Innovation Director
    Notino May 2024 - Present
    Brno, Jihomoravský, Cz
    Responsible for the following areas/teams:1. Mobile Apps- Defining product strategy for notino apps- Defining business and marketing strategy for apps- Achievement: Revenue share increase 4-5x in 18 months2. Innovative Products and Businesses- Defining strategy for innovations (innovative tools and services)- Launching and developing new businesses (Livestreaming, Retail Media)- Launching and developing technology-driven products: Virtual Try On, Fragrance Finder, Skin Analyzer- Achievement: Innovation expansion within Notino3. Customer Profile and Loyalty- Creating and developing customer program- Developing of customer profile and personalization4. Omnichannel- Responsible for customer experience in omnichannel environment- Developing technology-driven tools (e.g. Virtual Try On in our stores)5. UX Design and Reseach- Defing colloaboration strategy between UX and Product
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  • Notino
    Head Of Mobile And Innovation
    Notino Aug 2021 - May 2024
    Brno, Jihomoravský, Cz
    Responsible for the following areas:1. Mobile App- Defining product strategy for app- Defining business and marketing strategy for app- Increase revenue share (3x within 1,5 years)2. Innovative Products and Business- Defining innovation strategy- Launching and developing new businesses (Livestreaming, Retail Media)- Launching and developing technology-driven products: Virtual Try On, Fragrance Finder, Skin Analyzer3. Customer Profile and Loyalty- Creating and developing customer program- Developing of customer profile and personalization4. Omnichannel- Responsible for customer experience in omnichannel environment- Developing technology-driven tools (e.g. Virtual Try On in our stores)
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  • Notino
    Head Of Sales And Analytics
    Notino Aug 2019 - Jul 2021
    Brno, Jihomoravský, Cz
    Responsible for three main areas:1. IT Projects - mainly for web and appTogether with team of project managers and product managers developing different features for Notino e-shop- Navigation / Filtering- Listing / Sorting- Inspiration (Tutorials / Get the Look)- New Technologies - Virtual Try On, Shopable Livestreams, Fragrance Finder- Personalization / Recommendation2. Data ScienceTogether with Head of Data Science building the Data Science team and data strategy for NotinoDefining and driving different data-driven products- Recommendation- Dynamic Pricing- Forecasting - Product demand estimation / Campaign Evaluation3. Commercial Controlling / Reporting- Budgeting - together with CFO- Developing of different reports- Developing of different commercial analysis (competitive analysis, pricing analysis)
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  • Dr. Matika
    Founder
    Dr. Matika Sep 2018 - Present
    Founder of mathematical portal www.drmatika.cz Active in YouTube - Dr. Matika - 3300+ followers
  • Tutorland Ug (Haftungsbeschränkt)
    Ceo And Co-Founder
    Tutorland Ug (Haftungsbeschränkt) Oct 2017 - Dec 2019
    Tutorland is a modern e-learning platform enabling blended learning online. Tutorland consists of three main modules:1. virtual classroom - interactive live online classes2. content module - enabling creation and publishing of video courses3. simple LMS - scheduling and creation of tests, homeworks
  • Atelier Goldner Schnitt Gmbh
    Head Of Data
    Atelier Goldner Schnitt Gmbh Aug 2016 - Apr 2018
    Building data platform for AGS.Leading a team of internal data expeerts as well as external partners. Reporting to the CEO of AGS.Responsible for two main areas:1. Business Intelligence- DWH- Report Standardization and Automation2. Data Science- Ad hoc Analytics - Competitor analytics- Predictive Analytics - e.g. Likelihood to purchase, CLV- Defining and drivinig different data-driven products such as Next Best Offer, Discount Enginge (personalized discounts)
  • Zalando Se
    Senior Product Manager - Personalization And Sorting, Fashion Data Science
    Zalando Se Jan 2014 - Apr 2016
    Berlin, Berlin, De
    Building Zalando's data platformResponsible for several data-driven products in the areas product, customer and web data science.Examples:Responsible for building an customized user experience (i.e. personalization and sorting).Personalization customizes graphics, content and/or functionality according to a users preferences and current situation to improve the user experience and commercial success.Tasks:- Data analysis - conduct of statistical analysis to recognize different patterns- Testing - A/B Test - design, conduct and analysis- Onsite manipulation - implementation of personalized featuresSorting deals with onsite prioritization of different articles.Tasks:- Development and Implementation of different data-driven sorting logics (incorporation of both customer view and some business rules)- Data analysis - conduct of statistical analysis to recognize different patterns- Testing - A/B Test - design, conduct and analysis
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  • Zalando Se
    Data Analyst / Business Developer
    Zalando Se Aug 2012 - Dec 2013
    Berlin, Berlin, De
    Data Analyst in Purchase Intelligence / Business Development / OnsiteResponsible for different quantitative analysis:1. Profitability and Sales Forecasting - development and successive improvement of the modelThis model plays an important role for the assortment planing2. Brand Classification - creating different brand clusters according to their importance for Zalando
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  • Udacity
    Udacity Code Reviewer
    Udacity Feb 2015 - Jan 2016
    Mountain View, California, Us
    I am one of the very first Udacity Code Reviewers, where I review student project submissions. For each submission, I do both a thorough code review and project evaluation. I strive to give actionable and helpful feedback to students while also improving my code reviewing skills at the same time.
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  • Department Of Economics, University Of Munich
    Research Assistant
    Department Of Economics, University Of Munich Sep 2007 - Jul 2012
    Applied MIcroeconomics / Industrial Organization / Competition Policy

Michal Masika Skills

E Commerce Data Analysis Business Analysis Statistics Product Management Online Marketing Econometrics Purchasing Business Development Economics Python Stata R Market Research Microeconomics Economic Research Research Competition Law Energy Policy Latex Project Management

Michal Masika Education Details

  • University Of Munich
    University Of Munich
    Economics
  • Boston University
    Boston University
    Economics
  • University Of Munich
    University Of Munich
    Economics

Frequently Asked Questions about Michal Masika

What company does Michal Masika work for?

Michal Masika works for Notino

What is Michal Masika's role at the current company?

Michal Masika's current role is eCommerce & Data Expert | Ex-Zalando | Technology, Product and Education Enthusiast.

What is Michal Masika's email address?

Michal Masika's email address is mi****@****mail.de

What is Michal Masika's direct phone number?

Michal Masika's direct phone number is +49302000*****

What schools did Michal Masika attend?

Michal Masika attended University Of Munich, Boston University, University Of Munich.

What skills is Michal Masika known for?

Michal Masika has skills like E Commerce, Data Analysis, Business Analysis, Statistics, Product Management, Online Marketing, Econometrics, Purchasing, Business Development, Economics, Python, Stata.

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