• Developed BE’s first SaaS solutions for the B2B market, from the go-to-market strategy stage to the sales and assimilation execution tactical activities.• Proactively pursued growth opportunities, managed key partner relations, and fostered a deep understanding of their needs and goals for cross-business collaborations.• Owned full sales cycle, from identifying expansion & building relationships with key stakeholders to negotiation and contracting.• Applied a consultative approach to ensure that the solutions provided suit customers' unique business needs.• Hands-on management of key negotiations & leading RFP process for large enterprises and government offices.• Grew and maintained a rich B2B database of prospects and customers through outbound & in-person efforts.• Led a team of account managers and SDRs.• Grew B2B division revenue from 0 NIS/year into a multimillion NIS/year business.

• Increased CLV through cross-selling / upselling strategies, referral incentives, and service optimization.• Managed and coached weak-performing teams to skill enhancement and impactful outcomes that propelled revenue growth by a minimum of 100%.