Michal Vodak Email and Phone Number
Michal Vodak work email
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Michal Vodak personal email
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I'm a marketing and sales executive with extensive experience in various industries, including finance, telecommunications, FMCG, ICT, media, and automotive. I'm passionate about innovations and growth, and I currently serve as CMO of NOTINO, a leading online retailer in the beauty and cosmetics industry, serving customers in 27 countries in Europe.On LinkedIn, I share my insights and analysis from the e-commerce and retail industries, as well as inspiration from marketing. I believe in the importance of knowledge sharing and community building, and I'm always eager to connect with others who share these values.Aside from my work in the business world, I'm also passionate about giving back to the community. I've volunteered in various fields over the years, especially supporting education and mentorship programs.If you're someone who's interested in growth, innovation, and excellence, and who believes in the importance of community building, I'd love to connect with you. Let's share our knowledge and experiences to make a positive impact on the business world and beyond!
Notino
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Chief Marketing OfficerNotino Sep 2024 - PresentBrno, Jihomoravský, CzI am helping Notino to become an iconic brand, being in charge of activities in the field of brand, digital and vendor marketing. Let's get in touch if you are interested in our range of retail media!
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Marketing And Strategy ConsultantFreelancer Jul 2014 - PresentAdvice on marketing strategy setting, media strategy and planning, product strategy, company digitalisation and the effectiveness of online communication and e-commerce activities. Assisting in the creation of GTM, rebranding, CRM and business development strategies.Preparation, organisation and evaluation of tenders for advertising and creative agencies.Areas of expertise: FMCG /media /ICT /retail /state authorities (References upon request)
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Chief Commercial OfficerHeureka Group Apr 2024 - Aug 2024Prague, CzFollowing substantial growth within our Operations department, it has become clear that certain critical business processes require more focused attention. As such, I am transitioning from COO to embrace my foundational strengths in marketing and sales as the new CCO. In this role, I am accountable for managing all incoming traffic, whether direct, organic, or via paid campaigns, and for the monetization of our traffic through innovative advertising and data products. -
Chief Operating OfficerHeureka Group Jul 2021 - May 2024Prague, CzResponsible for management of our business operations in all countries, co-ordination of Managing Directors and centralised group departments - performance and brand marketing, business development and yield.Heureka Group is leading e-commerce platform operating in the Czech Republic, Slovakia, Hungary, Romania, Bulgaria, Slovenia, Croatia, Serbia and Bosnia.
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Chief Commercial OfficerHeureka Group Jun 2019 - Jun 2021Prague, CzIn charge of all commercial functions in the company - from Performance and Brand Marketing through Sales, Programmatic (yield) and Business Development to Customer Success.Heureka Group is leading e-commerce platform operating in the Czech Republic, Slovakia, Hungary, Romania, Bulgaria, Slovenia, Croatia, Serbia and Bosnia.
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Chief Marketing OfficerHeureka Group Oct 2018 - Jun 2019Prague, CzResponsible for performance marketing, brand marketing and sales in Heureka Group, leading e-commerce platform operating in the Czech Republic, Slovakia, Hungary, Romania, Bulgaria, Slovenia, Croatia, Serbia and Bosnia.
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Director Of Sales And Marketing Czech Republic And SlovakiaHeureka Group Sep 2018 - Jun 2019Prague, CzResponsible for the sales revenues, performance marketing and brand management.
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Digital Program Manager - East, Southeast, North Europe & IndiaSchaeffler May 2016 - Sep 2018Herzogenaurach, DePreparing an automotive company for the upcoming digital challenges as an internal ambassador and expert on digitalisation for a region of 45 countries. Strategy formulation, analysis and forecasting, content marketing, data distribution, online communication and special project management. -
Interim Marketing Director, Management ConsultantSodexo Česká Republika Aug 2015 - Apr 2016Prague, CzThe project on products' digitalization, development of new business models based on data usage and preparation of digital communication strategy. -
Marketing DirectorMediální Skupina Mafra Nov 2013 - Jun 2014Praha 5, Praha, CzLeading the brand management, sponsorship, graphics and analytics teams. Responsibility for auditing digital product strategy, digital product portfolio change and new digital product development.Biggest achievement: reorganization of marketing department; design and development of subscriber loyalty program.Mafra media company is publisher, having major activities in print, online, radio and MVNO services. -
Marketing DirectorSeznam.Cz Jan 2010 - Jun 2013Praha, Czech Republic, CzManagement and development of 4 departments: brand marketing (marketing communications, media planning, campaign development, online traffic management), PR and internal communications (building relationships with journalists, IT and media professionals; social media; conferences), events and sponsorship (events, roadshows, media partnerships, promotions, giveaways) and analytics department (market research, brand tracking, sales analysis and reporting, datamining, internet trend tracking, big data processing).Biggest achievement: reorganizing and setting up the operational principles of the entire marketing department, which went from an unstructured department of 5 people to a team of 4 departments and 27 employees and delivered the following results: spontaneous brand awareness +10%, Top of Mind +17%, PR GRPs YoY 2011 +80%, 2012 +15%. -
Portfolio Brand Manager ChocolateMars Jan 2009 - Dec 2009Mclean, Virginia, UsResponsibility for management of brand portfolio (including product pricing; communication strategy covering advertising & PR & promotions; product lifecycle management and product strategy in all sales channels); analysis of sales results and outputs of market researches. -
Portfolio Brand Manager Dog CareMars Aug 2007 - Dec 2008Mclean, Virginia, UsResponsibility for management of brand portfolio (including product pricing; communication strategy covering advertising & PR & promotions; product lifecycle management and product strategy in all sales channels); CRM; analysis of sales results and outputs of market researches.Biggest achievement: revenues performance of product portfolio in 2007 +8,5%, in 2008 +15,8% and in 2009 +7,3%.
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Senior Head Of Sales Campaign ManagementT-Mobile Czech Republic Aug 2005 - Jul 2007Bellevue, Wa, UsPreparation, communication and co-ordination of sales&marketing activities (national and international) - member of proposition team; member of T-Mobile music board; analysis of sales results; sales efficiency measurements and proposals of steps for its improvement; in charge of mystery shopping and motivation systems for sellers; sales-marketing activities funding management.The biggest achievement: increased efficiency of sales channels during marketing campaigns for 6% (measured as the result of mystery shopping before and after changes in internal communication of marketing propositions). -
Head Of Marketing, Advertising And PrPojišťovna České Spořitelny, A.S., Vienna Insurance Group Dec 2002 - Jul 2005Product development, market research, marketing planning, marketing campaign preparation, PR, internal and external communication.The biggest achievement: development and implementation of new brands for financial services and launched new product portfolio – bankinsurance – in the sales network of Czech savings bank.
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Strategic AdvisorUnilever Sep 2001 - Aug 2002Blackfriars, London, GbLed a project analysing the benefits of integration resulting from the merger of Unilever and Bestfoods. The results were published as part of my dissertation and served Unilever in optimising synergies. -
AssistantFaculty Of Business And Economics, Mendel University In Brno Sep 1999 - Aug 2002Brno, CzResearch activities, teaching, publishing
Michal Vodak Skills
Michal Vodak Education Details
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Faculty Of Business And Economics, Mendel University In BrnoMarketing And Trade -
Marketing Week Mini Mba With Mark RitsonBrand Management
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Faculty Of Business And Economics, Mendel University In BrnoEconomics And Management
Frequently Asked Questions about Michal Vodak
What company does Michal Vodak work for?
Michal Vodak works for Notino
What is Michal Vodak's role at the current company?
Michal Vodak's current role is Chief Marketing Officer @NOTINO ★ A leading online retailer in the beauty and cosmetics industry in Europe ★ We use our technologies to care for customers in 27 countries.
What is Michal Vodak's email address?
Michal Vodak's email address is vo****@****mail.cz
What schools did Michal Vodak attend?
Michal Vodak attended Faculty Of Business And Economics, Mendel University In Brno, Marketing Week Mini Mba With Mark Ritson, Faculty Of Business And Economics, Mendel University In Brno.
What are some of Michal Vodak's interests?
Michal Vodak has interest in Children, Economic Empowerment, Education, Science And Technology, Human Rights, Arts And Culture, Health.
What skills is Michal Vodak known for?
Michal Vodak has skills like Marketing Communications, Brand Management, Marketing Strategy, Advertising, Marketing, Online Marketing, Market Research, Online Advertising, Management, Product Management, Marketing Management, Strategy.
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