As the face of the project and an expert in product development and branding, Michelle oversees the creation of new products, ensures brand consistency, and leverages her industry knowledge to drive innovation and growth. She collaborates closely with the team to bring mindful and sustainable products to market, while also managing relationships with suppliers and ensuring product quality and integrity.

Accountable for customer acquisition and overall company sales growth• Respected Coach/Trainer helping member achieve and exceed personal fitness goals• Focused on training, development, and education for our Coaches/Trainers• Leading Significant value key marketing initiatives and strategic networkingCreating a community and loyalty with our members

Prerecorded Fitness classes for their platform

Online fitness Group classes (zoom)One on one Fitness face to face classesSupport clients in achieving their unique health and wellness goalsHelp clients implement sustainable long-term habits

My journey with Flexy began with an idea and culminated in the flourishing of a thriving business. From day one, when I conceived the company's vision, I wholeheartedly dedicated myself to the task of turning it into reality.Starting from scratch, my role was multifaceted and impassioned:Creating Products from the Ground Up: With a passion for innovation and culinary excellence, I led the process of product creation and development from conception to final presentation. From carefully selecting ingredients to fine-tuning recipes, each stage was a rewarding challenge.End-to-End Operations: My responsibility encompassed all operational areas of the company. From day-to-day management to resource handling and process optimization, I tirelessly worked to ensure efficiency and sustainable success.Sales and Marketing Strategies: I was the driving force behind marketing and promoting our products. From devising sales strategies to actively participating in fairs and events, I ensured that our brand and products stood out in the market.I eventually sold my entire stake in Flexy. Today, as I reflect upon this journey, I am filled with gratitude for having had the opportunity to breathe life into a vision and to learn from the challenges and successes that ensued.

Development of training methodologyTraining of StaffAdvisor for adaptation of the place and purchase of implements

General ManagerTrainer PlannerTrainer of staffSales and customer Support Anthropometric assessment of clients