Michel Eising Email & Phone Number

Almere, Flevoland, Nederland

Responsible for Expert, United Retail, EP dealers, Bol.com, Transferro, wholesalers, Bauhaus, Hubo

Almere Stad Area, Netherlands

As of the 1st of October 2015 I am working for Nilfisk Consumer Electronics.My region is the North, East, middle and Southern part of the Netherlands.When I started in October 2015 Nilfisk had a limited distribution in buying groups like Expert, United Retail, EP and other physical shops in this region. One of my first goals was getting a good distribution in these physical shops. Not only the cheap models, but an assortment that makes sure that the salesman has a good and logical sales… Show more As of the 1st of October 2015 I am working for Nilfisk Consumer Electronics.My region is the North, East, middle and Southern part of the Netherlands.When I started in October 2015 Nilfisk had a limited distribution in buying groups like Expert, United Retail, EP and other physical shops in this region. One of my first goals was getting a good distribution in these physical shops. Not only the cheap models, but an assortment that makes sure that the salesman has a good and logical sales pitch! This is important for Nilfisk because in that way premium products are being sold much more easily and that generates the right brand image that Nilfisk deserves as a high quality brand. In this past PAST YEAR I achieved that over a 100 shops in my region decided that Nilfisk should be a part of their assortment vacuum cleaners. Most dealers took a minimum of 4 different models. This means that my (Nilfisk) assortment share is about 20% to 25%. Selling the better(premium) products means also a better margin for Nilfisk and of course the dealer. It's a fantastic challenge and one of my strengths is to look at a brand/product, see what the competition is doing and how I can create a function for my brand/product. If you have the right "story" and can explain what the function is of that product/brand you will be succesfull with that brand/product. This is is a very rewarding job. Of course once a shop decides to sell Nilfisk I know it is very important to make that dealer brand dedicated and that is what I do best! Building a long term relationship/partnership and in that way growing in a responsable/solid way. I also visit Bauhaus, other DIY accounts, Bol and wholesalers. Show less

Tynaarlo

I was responsable for gaining new business in the North/Eastern part of the Netherlands.

Houten

I visit, and have the responsibility for the turnover at all buying groups, independent and Media Markt/Saturn, Scheer & Foppen in the North and Eastern part of the Netherlands. Region: Groningen, Friesland, Drenthe, Overijssel, Gelderland en Flevoland. The product groups are: lcd, audio and Home Domestic Appliances.

Almere Stad Area, Netherlands

When I was working at Pioneer we were a very exclusive, "top off the bill"plasma brand. Pioneer wasn't price driven, so a very different position in the market in comparison to JVC etc.This meant I had to act in a completely different way. I had to sell products that were much more expensive than all other brands in the CE market. In this period of time Pioneer was THE example that price isn't the most important thing in CE-market; you need people (salesmen) who can sell and confince dealers… Show more When I was working at Pioneer we were a very exclusive, "top off the bill"plasma brand. Pioneer wasn't price driven, so a very different position in the market in comparison to JVC etc.This meant I had to act in a completely different way. I had to sell products that were much more expensive than all other brands in the CE market. In this period of time Pioneer was THE example that price isn't the most important thing in CE-market; you need people (salesmen) who can sell and confince dealers that the product is unique because of its price and therefor it's function within the very competitive market of CE. Pioneer educated the salesteam constantly...so we were very succesfull in this period. Working at Pioneer gave me a more complete vision on the CE market. Show less

Leiden, The Netherlands

responsible for the sales of all consumer electronic products from JVC in the north/eastern part of the Netherlands.In the period I was working for JVC we were a top 3 brand in GFK. It was a very important(different) experience to work for one of the market leaders in consumer electronics in the Netherlands.I learned a great deal in further professionalising my skills as an account manager.

Uithoorn, The Netherlands

responsible for the sales of products of Kenwood consumer electronics in the North/Eastern part of The Netherlands.

Groningen, Netherlands

responsible for the sales/distribution results in the North/Eastern part of The Netherlands at supermarkets, Primera, petrol stations etc.At TN (BAT) I had my own storage and my own stock of tobacco products. I had to "buy" it from TN and had to report to TN what the sales results were. As a sales rep at TN I was completely responsible for my own stock. This meant you had to work with a lot of discipline because of the big amounts you were working with; incoming, outgoing invoices, "buying"… Show more responsible for the sales/distribution results in the North/Eastern part of The Netherlands at supermarkets, Primera, petrol stations etc.At TN (BAT) I had my own storage and my own stock of tobacco products. I had to "buy" it from TN and had to report to TN what the sales results were. As a sales rep at TN I was completely responsible for my own stock. This meant you had to work with a lot of discipline because of the big amounts you were working with; incoming, outgoing invoices, "buying" your own stock...it was all my responsibility.So discipline, in sales and administration, was the key word in this position! Show less

Meppel Heerenveen, The Netherlands

Mbo, Bedrijfseconomie, Algemene Economie, Marketing, Commerciële Economie, Management, Engels.

Havo, Economics, English, French, German, Geography, Dutch

D Niveau

Sales Training Course

Activities and Societies: when I was working at Pioneer Benelux B.V. I was, during a period of 3 years, educated in optimalizing my sales.

Sales Training Course Kenneth Smith

Activities and Societies: Sales training course organised by Kenwood Europe and given by Kenneth Smith.

Specialized Sales, Merchandising And Marketing Operations