Michela Gajhede Larsen Email & Phone Number

Los Angeles, California, United States

Los Angeles, California, United States

Results-driven professional with a demonstrated history of cultivating seamless collaboration among sales, product, and engineering teams. My expertise lies in refining and optimizing business operations to drive revenue growth.Serving as the crucial liaison between sales and product, I ensure internal empowerment and product development are streamlined, operationalized, and revenue-driven. I collaborate closely with Product, Engineering, Sales, and leadership to prioritize Road Maps and GTM Strategies.In my role, I take charge of Salesforce and internal workflows, with a singular focus on enhancing the productivity and efficiency of the sales team. My dedication is unwavering, and my leadership style centers on improving cross-functional communication, streamlining operations, and aligning business strategies with market dynamics and client expectations.I am committed to achieving exceptional results through strategic planning, innovation, and effective team management, consistently driving success for the business.

Own and set the vision for the entire Media Strategy department in the US across three priority regions. Responsibilities include career mapping, talent hiring, training, process and adoption, and automating the pre-sale process in close collaboration with Product and Engineering teams. Partners with revenue and cross-department leads to ensure productivity and foster a culture of collaboration by breaking down silos and focusing on data-driven decisions, efficiencies, and product roadmaps. Passionate about product and GTM efforts. Took the lead in developing new creative formats to drive stronger campaign performance. Lead person for strategic process and product rollout within pre-sale.

El Segundo, California, United States

As an Associate Director, I work on Strategic Accounts to ensure continuous account growth. I believe strategic partnership is the key to success in any publisher-agency relationship. Major clients that I work with include Apple, Apple TV+, HBO MAX, and Adidas.I manage the Media Strategy team and am overseeing the pre-sale business. I’m fairly new at managing my own team, but I find it extremely inspiring and I’m growing every day. I believe in empowering employees to succeed and understanding that every employee needs to be managed differently. Feedback and progress are essential and I enjoy being part of every team members’ career and personal journey. I work closely with all departments - especially Creative Strategy, Account Management, Data, and Sales. It’s my passion to optimize workflows and efficiencies across my team. I’m constantly working on automating the pre-sale business in order to analyze and optimize our strategic sales approach. Lastly, I’m a wizard in PowerPoint 👩🏽‍🎨

Manhattan Beach, California

Teads is a single source access point into the world's biggest and best publishers. As a strategist, I support the sales team in strategy and the best solutions for our clients. This strategy involves creative development, data, targeting, and performance. Major Clients include Apple, Toyota, Honda, T-Mobile, etc. I also operate as a local data expert for my team to ensure any chosen targeting is based on the best data partners for accuracy and scale. This role has given me a great insight into the data landscape of partners, DMPs, and most importantly how data is collected and used. I love data and continue to educate myself more every day. I have a great passion for optimization and process, which I have taken into my everyday work. I've worked closely with most departments to implement processes to ensure efficiency across my team and the sales team.

How do you plan media for one of the world's greatest brand? This is where Media becomes an art. An art of only advertising with premium partners and content. An art of caring about people’s privacy and How do you plan media for one of the world's greatest brand? This is where Media becomes an art. An art of only advertising with premium partners and content. An art of caring about people’s privacy and an art of simplicity. Working with a high-performance Client as Apple is an everyday challenge.My everyday tasks involve media planning, digital strategy, optimization and performance. I’m working with large media budgets and premium partners to ensure perfect campaign execution to meet Client objectives. My executions primarily include video, TV Online, display and programmatic display. Campaigns I’ve managed include Mac - Test the Impossible, Back to School, Today at Apple Events, Apple TV+ shows and Apple Watch Series 5 Launch.

Digital CoordinationMedia planningClient ServicePerformance analyses Facebook Business Manager/AdformProject studies on: TVC vs. OLV, Consumer Journey Mapping

Copenhagen Area, Denmark

Project Coordination in general and on pitchesProducing analytic reports from quantitative and qualitative insightsIndex Danmark/Gallup/CCSEvaluation reports Mastering powerpoints presentations

Copenhagen Area, Denmark

Content ManagerEvent coordinatorNetworking group

Master Of Science - Ms, Communication And Media Studies

Master Of Science - Ms, Media Studies

Bachelor'S Degree, Media Science

Activities and Societies: Studiebladet KontekstPå Medievidenskab analyserer og undersøger du målgrupper og deres reaktioner på medier. Du.

Advertising, Advertising And Media Studies

As a part of my bachelor in Media Studies I went to San Diego for a semester to take courses in Advertising to improve my personal profile.

Student, Iværksætteri/Iværksætterstudier

High School, Business, Gymnasium

Udveklingsstudent i St. Louis, Missouri, USA.