Michele Dalton

Michele Dalton Email and Phone Number

Managing Director @ Absolute Edge Media
Perth, WA, AU
Michele Dalton's Location
Greater Perth Area, Australia
About Michele Dalton

As the Project Director at Absolute Edge Media, I bring nearly two decades of experience in creative leadership, managing a diverse range of projects beyond just digital and print design. My expertise spans web development, strategic marketing, digital communication, and creative solutions, all driven by a deep passion for internet theory and how it shapes modern engagement.I combine strategic project management with innovative thinking to bring complex ideas to life, ensuring that every project—whether in design, marketing, or digital strategy—not only meets but exceeds expectations. My solutions-focused approach allows me to consistently deliver impactful results, particularly for not-for-profit organisations, helping them to communicate effectively and achieve their goals in meaningful ways.With a commitment to excellence, I guide projects from concept to completion, aligning design and strategy to build stronger brand identities and foster deeper audience connections. Whether it’s creating engaging online experiences, refining brand communication, or supporting community-driven causes, I am passionate about delivering outcomes that resonate.

Michele Dalton's Current Company Details
Absolute Edge Media

Absolute Edge Media

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Managing Director
Perth, WA, AU
Employees:
5
Michele Dalton Work Experience Details
  • Absolute Edge Media
    Managing Director
    Absolute Edge Media
    Perth, Wa, Au
  • Absolute Edge Media
    Project Director
    Absolute Edge Media Jan 2024 - Present
    Perth, Western Australia, Australia
  • Absolute Edge Media
    Creative Director
    Absolute Edge Media Jun 2013 - Jan 2024
    Perth, Western Australia
    As Creative Director at Absolute Edge Media, I leverage nearly a decade of hands-on experience in graphic design and digital marketing to lead a dynamic team in delivering innovative solutions to our clients. While guiding our team, I remain actively involved in the design process, infusing each project with my creative vision and expertise.Absolute Edge Media offers a comprehensive range of services, including Public Relations, Marketing Strategies, Web Design and Development, Social… Show more As Creative Director at Absolute Edge Media, I leverage nearly a decade of hands-on experience in graphic design and digital marketing to lead a dynamic team in delivering innovative solutions to our clients. While guiding our team, I remain actively involved in the design process, infusing each project with my creative vision and expertise.Absolute Edge Media offers a comprehensive range of services, including Public Relations, Marketing Strategies, Web Design and Development, Social Media Management, e-newsletters, Event Management, and Print Design. With a keen eye for detail and a commitment to excellence, I ensure that every piece of visual communication effectively communicates our clients' brand identity and resonates with their target audience.In graphic design, I bring innovative concepts to life, combining creativity with strategic thinking to produce compelling print materials and digital assets. From designing stunning brochures and advertisements to crafting engaging social media graphics, I am dedicated to delivering designs that captivate and inspire.In web design, I push the boundaries of creativity, creating immersive online experiences that engage users and drive conversions. I ensure our clients' websites stand out in today's competitive digital landscape through responsive design principles and user-centric approaches.My commitment to developing impactful advertising campaigns is unwavering, as I harness the power of both traditional and digital channels to create integrated campaigns that capture attention and drive results.At Absolute Edge Media, I am a leader and a hands-on designer, passionate about pushing the boundaries of creativity and delivering exceptional design solutions that exceed our clients' expectations. Show less
  • Perth Festivals & Events
    Creative Director
    Perth Festivals & Events Sep 2013 - Present
    Perth, Australia
    Perth Festivals & Events - Your guide to what's happening in and around Perth, Western Australia.www.facebook.com/perthfestivals
  • Child Cancer Research Foundation
    Senior Designer
    Child Cancer Research Foundation Jan 2020 - Feb 2024
    Perth, Western Australia, Australia
    As a vital contributor to the Child Cancer Research Foundation (CCRF), I led the design and implementation of print and digital materials, ensuring effective communication of the organisation's mission and goals. This included biannual newsletters, annual reports, impact reports, and various print advertisements in newspapers and law society journals. Additionally, I managed merchandise design, business stationery, signage, and event collateral, maximizing visibility and engagement.In… Show more As a vital contributor to the Child Cancer Research Foundation (CCRF), I led the design and implementation of print and digital materials, ensuring effective communication of the organisation's mission and goals. This included biannual newsletters, annual reports, impact reports, and various print advertisements in newspapers and law society journals. Additionally, I managed merchandise design, business stationery, signage, and event collateral, maximizing visibility and engagement.In the digital realm, I orchestrated compelling digital appeal campaigns, created websites, designed landing pages, and developed advertisements for billboards, Google Ads, Facebook, and law society eNewsletters. I created, maintained and updated the CCRF website, curated presentations, and implemented PDF fillable forms to enhance user experience.Beyond design, I cultivated relationships with external businesses for in-kind donations, organised successful fundraising events like the annual Quiz Night, which I created and ran for 7 years, and the Consulate Court Christmas Lights event. I also provided essential support for various CCRF events, initiatives, and programs.I leveraged my expertise in web design and development to enhance the functionality and security of multiple websites, including the CCRF website, Cycle for a Cure website, and Safewill landing page. I managed web hosting, domain management, and server migrations, ensuring seamless online operations.With a keen attention to detail and proficiency in various tools and systems, including Adobe Creative Suite, Campaign Monitor, Raisely and Eventbrite, I streamlined processes, managed ad spend and bookings, and effectively communicated CCRF’s message across multiple channels.My commitment to excellence, coupled with my diverse skill set and unwavering dedication, has significantly contributed to the success and impact of the Child Cancer Research Foundation in its noble mission to combat childhood cancer. Show less
  • Asvante Designs
    Web Designer / Studio Manager
    Asvante Designs Jan 2008 - Jun 2015
    Asvante Designs specialises in Web Design, Photography, Social Media Marketing & Training, Online PR, IT Tech Support and Store Layout & Design. Main Responsibilities:• Social Media Marketing for business and events• Website Design and Development• Business Marketing Coaching• Online Social Media Marketing and PR• IT Tech Support• Photography• Graphic Design• Creation of promotion material• Customer Service• Managing Designers &… Show more Asvante Designs specialises in Web Design, Photography, Social Media Marketing & Training, Online PR, IT Tech Support and Store Layout & Design. Main Responsibilities:• Social Media Marketing for business and events• Website Design and Development• Business Marketing Coaching• Online Social Media Marketing and PR• IT Tech Support• Photography• Graphic Design• Creation of promotion material• Customer Service• Managing Designers & Contractors• Project Management• Client Communication• Sales and Marketing• Art Promotion• Accounting• HTML coding• CSS scripting Show less
  • Presbyterian Ladies' College, Perth
    Social Media & Website Co-Ordinator (Part Time)
    Presbyterian Ladies' College, Perth Sep 2013 - May 2015
    Perth, Australia
    As the inaugural Social Media & Website Coordinator at Presbyterian Ladies' College, I spearheaded efforts to enhance the school's online presence and engagement through a blend of creativity, technical expertise, and strategic vision.Managing the school's social media accounts, I crafted compelling content and implemented strategies to increase followership and engagement. Simultaneously, I oversaw the customisation and updates of the school's website, ensuring it remained dynamic… Show more As the inaugural Social Media & Website Coordinator at Presbyterian Ladies' College, I spearheaded efforts to enhance the school's online presence and engagement through a blend of creativity, technical expertise, and strategic vision.Managing the school's social media accounts, I crafted compelling content and implemented strategies to increase followership and engagement. Simultaneously, I oversaw the customisation and updates of the school's website, ensuring it remained dynamic, informative, and user-friendly.Website design and development were integral to my role, highlighted by creating a visually appealing and functional online platform for the school's 100th anniversary. This project accurately represented the school's ethos and offerings, depicting its rich history and traditions. Additionally, I did extensive graphic design work, crafting visuals for posters, flyers, booklets, and more to support various events and departments.An essential initiative during my tenure was teaching Year 10 students how to leverage social media, particularly LinkedIn, to cultivate a professional online presence. This program aimed to equip students with essential skills for their future careers, emphasising the importance of digital professionalism and personal branding.I formulated and executed social media strategies, analysing data, identifying trends, and implementing tactics to optimise engagement and reach. Additionally, I curated and distributed eNewsletters to keep stakeholders informed about school events, achievements, and updates.My involvement in photography added another dimension to my role, allowing me to capture meaningful moments and visually document the school's activities and achievements.Overall, my time as the Social Media & Website Coordinator at Presbyterian Ladies' College was characterised by a commitment to innovation, creativity, and strategic thinking to foster a vibrant online community and enhance the school's digital footprint. Show less
  • Metropolitan Redevelopment Authority
    Digital Officer
    Metropolitan Redevelopment Authority May 2012 - Sep 2013
    Perth, Western Australia
    As the Digital Officer for the Metropolitan Redevelopment Authority, I was privileged to shape the organisation's digital footprint and enhance its communication strategies. My role was multifaceted, encompassing various responsibilities to maximise online presence and engagement while adhering to corporate standards and government regulations.Central to my role was the development and execution of comprehensive corporate and project communications strategies, with a particular emphasis… Show more As the Digital Officer for the Metropolitan Redevelopment Authority, I was privileged to shape the organisation's digital footprint and enhance its communication strategies. My role was multifaceted, encompassing various responsibilities to maximise online presence and engagement while adhering to corporate standards and government regulations.Central to my role was the development and execution of comprehensive corporate and project communications strategies, with a particular emphasis on digital and social media platforms. I worked diligently to coordinate web and digital strategy, ensuring that communication and engagement objectives were met while maintaining a high online usability and visibility standard.Operating within a CMS framework, I prepared and published content while managing the Authority's email centre operations, including database management, template creation, and campaign analysis. I oversaw content review processes to ensure accuracy and timeliness, ensuring that internal stakeholders were well-informed and engaged.One of the most fulfilling projects I initiated was designing and developing the City Square Ideas Tool Website. This innovative online platform served as a conduit for community input regarding Perth's new civic heart, now known as Yagan Square. The website provided residents with an accessible and interactive way to share their ideas and aspirations, fostering a sense of ownership and ensuring community voices were heard and considered in the planning process.I am proud that the City Square Ideas Tool Website received recognition for its excellence in community engagement, earning the Towards Best Practice Award from the Place Leaders Association in September 2013. This accolade underscored the effectiveness of our approach in leveraging digital tools to facilitate meaningful dialogue and participation, exemplifying the MRA's commitment to innovation, transparency, and collaboration in urban development initiatives. Show less
  • City Of Perth
    Website Content Officer
    City Of Perth Sep 2011 - May 2012
    Perth, Western Australia
    As the Website Content Officer for the City of Perth, I led the management and redesign of Show Me Perth, a key consumer website offering comprehensive information for visitors to our vibrant city. Spearheading the redesign effort, I collaborated with external agencies to ensure an intuitive and engaging user experience.In addition to redesigning Show Me Perth, I oversaw the design and development of various sub-sites, including the Northbridge Piazza, Skyworks, Eat Drink Perth… Show more As the Website Content Officer for the City of Perth, I led the management and redesign of Show Me Perth, a key consumer website offering comprehensive information for visitors to our vibrant city. Spearheading the redesign effort, I collaborated with external agencies to ensure an intuitive and engaging user experience.In addition to redesigning Show Me Perth, I oversaw the design and development of various sub-sites, including the Northbridge Piazza, Skyworks, Eat Drink Perth, Festival of Christmas, and Perth Winter Arts Festival sub-sites, seamlessly integrating them with the overarching Show Me Perth brand.My role extended to online social media marketing, where I organically increased the Show Me Perth Facebook fan base from 517 to 3420 over 9 months. Through strategic initiatives on platforms like Twitter, coupled with captivating photography and impactful graphic design, I effectively amplified the online presence of Show Me Perth. Furthermore, I nurtured partnerships with esteemed organisations such as Artrage, Black Swan Theatre, WA Opera, WASO, His Majesty's Theatre, and others, ensuring collaborative success and mutual benefit.In summary, my blend of project management prowess and dedication to customer service excellence contributed to the vibrant cultural landscape of the City of Perth and enhanced its appeal to visitors worldwide during my tenure as Website Content Officer. Show less
  • The Better Life Project  - Halls Creek
    Web Designer & It Officer
    The Better Life Project - Halls Creek Aug 2010 - Mar 2011
    Halls Creek, Western Australia
    As the Web Designer and IT Officer for the Better Life Project (BLP) in Halls Creek, I played a pivotal role in enhancing services and fostering community engagement in collaboration with the Wunan Foundation and the WA State Government's Department of Housing.The BLP, an independent entity focused on improving services and fostering cooperation within the community, facilitated outreach, communication, and collaboration among diverse stakeholders, including the Shire of Halls Creek and… Show more As the Web Designer and IT Officer for the Better Life Project (BLP) in Halls Creek, I played a pivotal role in enhancing services and fostering community engagement in collaboration with the Wunan Foundation and the WA State Government's Department of Housing.The BLP, an independent entity focused on improving services and fostering cooperation within the community, facilitated outreach, communication, and collaboration among diverse stakeholders, including the Shire of Halls Creek and the Wunan Foundation.In this capacity, my responsibilities included:• Designing and developing a website to promote Halls Creek as a positive destination for tourism and community engagement.• Spearheading online social media marketing initiatives to promote community events and initiatives, including successfully coordinating the inaugural Halls Creek Music Festival.• Creating visually compelling promotional materials for web and print, amplifying the impact of BLP initiatives and those of other local organisations.• Providing exemplary customer service and engagement with the local community to address their needs effectively.• Managing agencies and overseeing project management to ensure timely delivery and tangible outcomes benefiting the community.Through these efforts, I contributed to the Better Life Project's mission of empowering the Halls Creek community and fostering positive change. Show less
  • Halls Creek District High School
    Web Designer & It Officer
    Halls Creek District High School Aug 2010 - Jan 2011
    Halls Creek, Western Australia
    Main Responsibilities:• Internal Staff Intranet website design and development• External School website design and development• Photography• IT Tech Support• Graphic Design• Project Management
  • Business Exposure
    Web Production, It Management, Internet Marketing & Web Sales
    Business Exposure Sep 2009 - Jul 2010
    Perth, Western Australia
    Main Responsibilities:• Managing Designers• Client Communication• Project Management• Production Management• Online Social Media Marketing• Photography• IT Tech Support• Graphic Design• Search Engine Optimisation• Google Adwords & Analytics• Web Design• HTML coding• CSS scripting
  • Crossmark: Sony & Paramount Pictures Home Entertainment
    Visual Merchandiser
    Crossmark: Sony & Paramount Pictures Home Entertainment Dec 2008 - Sep 2009
    Perth, Western Australia
    Main Responsibilities:• Visual Merchandising• Processing Stock• Point of Sale Displays• Marketing Products• Customer Service
  • Carlisle South Lpo
    Marketing, Merchandising & Sales Manager
    Carlisle South Lpo Nov 2007 - Aug 2009
    Perth, Western Australia
    Main Responsibilities:• Managing staff• Visual Merchandising & Displays• Customer Service• Ordering and Processing• Money Handling• Marketing & Point of Sale Displays• Handling Customer Enquiries & Complaints
  • Real Soul Designs
    Design Studio Manager – Own Business
    Real Soul Designs Jan 2007 - Dec 2007
    Perth, Western Australia
    Main Responsibilities:• Managing Designers & Contractors• Client Communication• Project Management• Production Management• IT Tech Support• Graphic Design• Web Design• HTML coding• CSS scripting
  • Jb Hi Fi
    Games Advisor
    Jb Hi Fi Apr 2007 - Jul 2007
    Perth, Western Australia
    Main Responsibilities:• Merchandising & Displays• Customer Service & Sales• Ordering and Processing• Money Handling• Marketing & Point of Sale Displays• Handling Customer Enquiries & Complaints
  • Integrated Concept
    Production Assistant & Traffic Manager
    Integrated Concept Sep 2006 - Dec 2006
    Perth, Western Australia
    Main Responsibilities:• Managing Designers• Client Communication• Production Management• Web Design• HTML coding• CSS scripting
  • Worldwide Online Printing
    Online Print Management Developer
    Worldwide Online Printing Jun 2006 - Sep 2006
    Perth, Western Australia
    Main Responsibilities:• Java Development and Templating• Web Design• HTML coding• CSS scripting• Project Management• Template Creation• Data Entry• Java Scripting
  • Iinet
    Customer Service Representative & Business Improvement Team
    Iinet Aug 2005 - Jun 2006
    Perth, Western Australia
    Main Responsibilities:• Project Management• Customer Service• Detailed analysis of data• Telecommunications Industry Ombudsman Complaint Handling• IT Tech Support
  • Planet Video
    Games Dept Manager
    Planet Video Mar 2004 - May 2005
    Perth, Western Australia
    Main Responsibilities:• Merchandising & Displays• Customer Service• Ordering and Processing• Money Handling• Marketing & Point of Sale Displays• Handling Customer Enquiries & Complaints
  • Curtin University Of Technology
    Research Assistant & Technical Support Officer
    Curtin University Of Technology Mar 2003 - Dec 2004
    Perth, Western Australia
    Main Responsibilities:• Web Design• Project Management• Internet Research
  • Eb Games
    Assistant Store Manager
    Eb Games Nov 2000 - Mar 2002
    Perth, Western Australia
    Main Responsibilities:• Managing staff• Merchandising & Displays• Customer Service• Ordering and Processing• Money Handling• Marketing & Point of Sale Displays• Handling Customer Enquiries & Complaints
  • Method & Madness
    Internet Design & Development - Casual Employee
    Method & Madness Nov 1999 - Feb 2000
    Perth, Western Australia
    Main Responsibilities:• Web Design• Market Research• Internet Research

Michele Dalton Education Details

Frequently Asked Questions about Michele Dalton

What company does Michele Dalton work for?

Michele Dalton works for Absolute Edge Media

What is Michele Dalton's role at the current company?

Michele Dalton's current role is Managing Director.

What schools did Michele Dalton attend?

Michele Dalton attended Curtin University Of Technology, Emcs, North Metropolitan Tafe, Perth Institute Of Business & Technology, Presbyterian Ladies' College, Hong Lok Yuen International School, Hong Kong.

Who are Michele Dalton's colleagues?

Michele Dalton's colleagues are Tegan Phillips.

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