Michele De Bourbon Email & Phone Number

Who I am:Committed to leading large-scale marketing and branding initiatives, I create strategies that drive revenue, build brands, and increase market share. With expertise in 360 marketing, I leverage digital media to strengthen market position, increase engagement, and transform businesses. Ultimately, I am a storyteller that presents compelling ideas in unique and inspiring ways to capture and engage audiences to advance brand interaction and loyalty. What I offer:I have devoted my career to bringing a global perspective to marketing, new product development, launch, and commercial messaging within the beauty and fashion industries. I attribute my success to my ability to create meaningful connections between consumers and brands through creative marketing channels, by improving customer experiences, and making data-driven decisions. In my current role with TPR Holdings, I develop strategies that cater to a global network of customers and maintain accountability for 11 distinct brands. During my tenure in this critical role, I have optimized performance and transformed the business to realize a 125% growth in volume and a 42% increase in profit. In a previous position with Oscar de la Renta, I led a high-performing team to deliver on aggressive goals, increasing EBITDA by 12% over 4 years. Earlier, as executive director of marketing with Chanel, I achieved an annual average growth rate of 8% for 5 consecutive years. Some of my notable career achievements include the following:• Restructuring the beauty business for TPR Holdings to deliver global revenue and increase profitability by 42% from 2018-2020.• Spearheading a multiyear global licensing deal between Oscar de la Renta’s fragrance business and Interparfums.• Boosting Chanel N°5 to be the #1 perfume brand globally.• Expanding Diana Vreeland fragrances into 60 global markets across Europe, Asia, South Africa, Latin America, and Asia Pacific at TPR Holdings.I welcome connections and further conversations via email: micheledebourbon@gmail.com.Core Competencies:Market Research & AnalysisStrategic Thought LeadershipKPI Measurement & AnalyticsBrand Development & ExecutionTeam Leadership, Management & EducationDigital & Social Media MarketingAcquisition, Retention and Performance MarketingDTC CampaignsGo-to-Market Planning & ExecutionStakeholder Relationship Cultivation

Listed skills include Luxury Goods, Beauty Industry, Brand Management, Fragrance, and 14 others.

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  Denison University

  Political Science