I leverage my strategic consulting background to explain the value of investing in a "customer 360" view. Our goal is to articulate a "value story" focusing on collecting, integrating, and driving action from customer data. I partner with solution engineers who demo our products; I then develop a "read receipt" of quantifiable and qualitative business impacts of our solutions. Our audience is c-level executives. Our output is an investment summary / ROI model.

Salesforce’s persona-driven innovation program that helps our customers discover how to create transformational change by looking at their business through their customers’ eyes. Ignite works to inspire the business team & capture the best ideas while bringing ideas to life with technology. Ignite is focused on 3 core principles: Customer Centricity, Digital Disruption, and Rapid Realization.

• Recruited by CIO, VP, and Director of AIS as youngest Manager in history of 250-person IT Department• Pioneered entire Maintenance & Enhancements work-stream for Customer Relationship Management (CRM) application, acting as a liaison between global Retail, Central Business, IT, Development, and Testing teams to identify solutions that meet user needs and align with IT strategy within budget • Deployed first touch friendly CRM application to over 250 stores from the North American, Latin American, Greater China, Asia Pacific, and European regions, resulting in increase in number of Sales Professionals on sales floor • Partnered with Central Business teams to migrate outdated CRM application onto new user interface web application containing all Retail functions under one Omni-channel platform, which is critical to servicing customers across channels • Presented weekly updates on key initiatives to global retail and senior management, including SVPs & VPs• Managed team of direct report and onshore/offshore consultants with varying degrees of expertise, experience, & seniority

• Promoted on fast track; Ranked in top ten percent in annual performance review; awarded IBM Silver Industry Digital Badge recognizing ability to offer in-depth industry insights and value to clients• Selected by Client VP to lead 10-person cross functional team to develop first CRM application for 23 international markets; Led team through entire systems development life cycle (SDLC) for numerous application upgrades ($M+ Project Value)• Rolled out Client’s first Digital Customer Information Card program to over 250 stores across 24 markets to replace paper form resulting in more efficient and cost-effective customer data capture • Elected by CIO to travel alongside Client VP and Director-level employees to four countries, including Japan, Italy, Spain, and Mexico, to communicate new features and functions, document requests, mitigate concerns, and gain buy in• Facilitated week-long Design Thinking workshop for global Central Business and global Retail users, inspiring Client’s senior management to re-envision their business strategy and end-user experience for foundational CRM application • Conducted interviews for 30+ SVP, VP, and Director level stakeholders, and produced associated next steps based on qualitative/quantitative research, including user needs assessment, prioritized system gaps, and measured KPIs• Documented data model for modernized customer data mart aimed at consolidating enterprise & third-party data in customer analytics, digital user experience, and retail Clienteling ($3M Project Value)

• Promoted on a fast-track to IBM Smarter Commerce Cross-Sector Practice• Designed and executed Train-the-Trainer webinars with support from Global Systems Training for 24 markets and over 2,000 Store Managers and Sales Professionals using CRM application • Led all aspects of User Acceptance Testing (UAT) for multiple application releases with participation from 100+ Retail users• Created Standard Operating Procedures, Reference Guides, and System e-Learning for each of the application releases • Nominated to create white-paper on the value of a multi-channeled solution to insurance firms. The paper is focused on what business problems exist and how insurance firms need to shift their processes and technology in order to adapt to a new world of mobile devices, social business, web 2.0, big data, analytics, cloud infrastructure, and the next generation of financial services consumers. The paper also included specific actionable recommendations and solutions.

• Hired into the highly selective IBM Consulting by Degrees (CbD) program, a fast track development program providing new consultants a full spectrum of project experience and skill development in order to launch and accelerate careers • Documented business process and system application requirements using IBM waterfall and agile methodology• Created and performed over 1,000 test cases for lead Retailer's online website, providing coverage for over 5 operating systems, 22 countries, and 10 different languages• Fulfilled many out-of-band duties that helped to strengthen and solidify client relationships representing IBM as a trusted partner to the client• Maintained active role with CbD recruiting for alma mater, Carnegie Mellon University (CMU); Initiated numerous CMU-CbD recruiting programs and mentorship opportunities.

• Performed in-depth financial analyses and offered M&A recommendations for leading European retail companies seeking to expand their geographic and product scope• Conducted DCF valuation, precedent and comparable company analysis, and a detailed industry analysis for a leading private label food company• Researched companies in the consumer products and retail industries and produced presentation materials highlighting industry dynamics and trends, company overviews, and potential opportunities