Michele Mckee Email & Phone Number

Nashville, TN, US

• Collaborated on a team with other Salesforce professionals learning and understanding best practices around Salesforce and the broader Salesforce ecosystem.
• Continually improved Salesforce professional development topics such as business requirement gathering, solutioning, and best practice for implementations.
• Security configuration and maintenance of org to structure roles/profiles/permission sets/sharing settings to share and hide information appropriately to end users across Salesforce org.
• Organize reports and dashboards to track and provide end users with more dynamic visual data to be seen at a glance.
• User Interface customizations with Lightning layouts and page layouts to facilitate user management.
• Create custom objects and roles within hierarchy to strategically build out the structure of the org.

Greater Nashville Area, TN

• Create effective marketing materials and share industry knowledge as freelance marketing consultant.
• Functions include: marketing strategy, branding, copywriting, event planning, graphics, event photography, social media, marketing collateral, press releases, and proposal development.

• Provided technical GTM consultant support for a portfolio of B2B SaaS technology companies while delivering the highest level of customer satisfaction.
• Reduced auditing time by identifying areas for improvement in digital marketing, data operations, integrations, and automations.
• Streamlined sales & marketing funnels and reporting & dashboard metrics to help build robust pipelines throughout the sales and marketing tech stack using Salesforce, HubSpot, and Pardot.

Nashville, TN

• Directed brand management of #1 NYT Bestselling authors while collaborating with cross-functional teams and building relationships with a diverse group of stakeholders.
• Efficiently led project management of 20+ projects a year during the product development lifecycle from inception to final book while managing the needs of multiple stakeholders.
• Organized the creation, promotion, and troubleshooting of the US company’s highest selling iTunes apps resulting in over $200k revenue for division.
• Analyzed data, generated reports, and created effective PowerPoint presentations to multiple internal and external audiences.
• Coordinated extensive strategic marketing campaigns including advertising, placement, social media, digital marketing, email, PR, market segmentation, content, digital asset management, and website promotion.
• Directed launch of 12 gift book specialty product projects increasing annual division gift book revenue 28%.

Greater Nashville Area, TN

• Excelled at consultative sales, promotion, customer service, and built relationships with vendors.
• Initialized sales analysis metrics to enable leadership to develop sales quotas and increase revenue.
• Established online sales from $0 to $300K through marketing vehicle inventory online.

Ba In Marketing, Marketing

Education record