With over 24 years of work experience, He is a passionate and driven retail business development leader, with a strong expertise in Retail, Industry, Trade, customer care & after sales service. As a Senior BDM at FAB Group he helps to develop and execute the Company's Growth Strategy and Vision. He is fueled by the opportunity to create value for customers, partners, and stakeholders, and to bring innovative and sustainable solutions to the retail industry. For nine years, He also served as the President of MADE4DIY association of manufacturers and distributors of DIY products. In this role, he cooperated with HIMA and other European associations to develop strategic commitments with EDRA Ghin associations as Board Member of the HIMA Board. Thus could leverage his skills in retail, key performance indicators, and teamwork to oversee the association's operations, finances, and communications, and to foster strong relationships with internal and external stakeholders. He also contributed to the promotion and advocacy of the DIY sector in Europe, and participated in various events, projects, and initiatives to enhance the visibility and reputation of the association.He is the Company’s Market Development Manager,is a senior manager, who together with the Sales Manager, implements the consolidation strategies of main customers and opens new markets to fuel company growth.Management Engineer at the Polytechnic of Milan, after a long training and professional journey (nautical, metalworking, chemical, wood sectors) which saw him pass through two companies listed on the stock exchange, he has been at FAB since 2010 where he started in the role of after-sales manager to achieve the development of markets and customers worldwide and has seen the company grow from 27 to 151 million euros.Current responsibilities include consolidation of A class customers, opening new markets, product development for Key Customers in the Retail Market ( main brands world wide), negotiations with key suppliers for product portfolio management purpose.He is the author of an international product patent which received official recognition as an Innovation Award from the world’s largest global retailer.He is a member of the strategic committee where investments, customer/product line profitability and acquisition opportunities are discussed.President of MADE4DIY (re-elected to the third three-year term) and member of the board of HIMA, the European parent association that dialogues with EDRA, the global retailers' association from 2013 to 2023.