Michele Burch Email & Phone Number

Middletown, De, Us

Chesapeake City, Maryland

I am an experienced marketing and sales professional with customer service at the root of my efforts. Whether you are purchasing your first home, moving up to a larger home or down sizing for retirement my goal becomes your goal.

• Responsible for selling ad space in multiple healthcare publications• Sold online products including enewsletters, broadcast emails, whitepaper sponsorships, webcasts• Responsible for selling special projects to broaden customer visibility and branding efforts• Developed all databases from ground zero• Assisted in launching new nursing title include determining market position, editorial direction, developing and implementing marketing campaigns • Developed marketing plans for each journal including market research and content for promotions• Responsible for forecasting, budgeting, client proposals, negotiating contracts• Consistently exceeded revenue budget for start up publication

• Responsible for developing and implementing successful sales and marketing strategies to sell print ads as well as online products• Developed territory plans and key accounts, proposal writing, negotiating contracts, revenue forecasting and budgeting, maintaining analysis of competitive landscape• Developed marketing pieces, exhibiting at trade shows, contributed to creation of special events• Increased territory revenue by 130% year on year in a down market• Grew revenue of 3 key accounts by 62% over previous year

Responsible for developing new business, building client relationships. Developed marketing pieces and award programs for customers. Increased advertising revenue in directory by 33% while increasing rates by 50% Increased pages sold by 20% in association journal while increasing rates by 75% Assisted in launch of two new DIA publications

Responsible for selling ad space in six medical journals. Responsible for marketing pieces for each of the journals, market research, database development. Client proposals, billing, customer service, and trafficking ads through production.

Bachelor'S, Marketing

Education record