Director of sales and marketing at Heartis Arlington, a premier senior living community.

Small business owner helping other small business owners. Aiding in the growth of other companies through traditional marketing avenues as well as the newer technologies. Social Media Management is the inhouse favorite. Extensive experience in website and digital marketing, online reputation managment, and video.

Create and deliver wound care reports as well as referral collateral to local physicians to acquire new business for the outpatient wound center. Develop and implement marketing strategies to facilitate patient volume growth, reputation management, and develop relationships with local healthcare partners including PCP, oncololgists, surgical groups, home health, skilled nursing facilities and rehab centers. Manage day to day operations of the front office. Oversee complete referral process of incoming patients, including insurance verifications and authorizations.

Oversee and implement referral marketing strategies, both external and internal for 6 practice locations and 8 physicians. Facilitate company growth through physician referral marketing within the Dallas/Fort Worth area. Creation and distribution of collateral material aimed at acquiring patients through referral sources. Event planning and execution multiple times a year, along with smaller events weekly. Monthly and weekly Skype meetings for reporting on referral marketing goals and achievements through Excel and PowerPoint.

Enable the company to help its customer base by informing potential patients of choosing Ultimate as their Bariatric surgery facility. Direct the digital and traditional marketing footprint through website design, webinars, and traditional media buys. Produce events including golf tournaments and dinners to engage customers, and networks with healthcare professionals through health expos, and seminars, as well as medical presentations for Surgeon’s educational lectures, meetings. Monitor and maintain customer service programs and policies. Report creation and review for ROI. Creation and monitor all advertising to align with FDA regulations. • Increased client load from 45 surgeries per month to 150-200 per month.• Established and opened satellite offices.• Developed a referring physician program, including: recruiting new physicians throughout DFW, to create patient referrals, developing and maintaining existing physician relationships to increase referrals, and physician visits on a weekly basis.

Texas Blue Armor Brotherhood is a nonprofit benefitting first responders from Texas. As the project manager, I organize and facilitate events and fundraisers. Proceeds from the benefits and fundraisers go to scholarships for children of first responders, as well as continued education for the first responders themselves. Proceeds may also go to first responders that experience a life changing event and need assistance to continue daily expenses.

I currently handle the website and marketing for this full service Med Spa, as well as the marketing for Fort Worth LapBand.

Recruited physicians to refer their patients to this practice, and maintained relationships with those who already were referring physicians. Maintained the company website, and search engines optimizations. In addition, I helped open a satellite office in Weatherford, TX

I handled all aspects of patient informational seminars, from scheduling and venue setup, to patient acquisition. I also, started the physician referral program. Created and maintained relationships with referring phyiscians. I maintained all patient tracking from referral to surgery.