Michele Choate Email & Phone Number

Miami, Fl, Us

Miami, Fl, Us

Headquartered in Miami, Fl., Fastkit is a leading provider of luxury packaging products and solutions. My objectives include:Drive revenue to increase profitability through effective sales planning, pricing strategies, and identifying new business opportunities. Guide the sales team in pursuing growth opportunities and optimizing sales activitiesLead new customer acquisition through digital marketing, advertising, strategic cold calling, exhibitions and events. Build and maintain strategic partnerships and expand supplier relationships, enhancing supply chain efficiency and cost-effectiveness Oversee SEO/SEM/AI, innovative marketing campaigns, and online presence to drive traffic and leads. Guide the sales team in pursuing growth opportunities and optimizing sales activities.

Des Moines, Ia, Us

Headquartered in Des Moines Iowa, CI is a leading provider of sustainable presentation and packaging solutions. My objectives include brand positioning and go-to market strategy for new packaging line: RIGIDBOX. Developed and executed the SWOT analysis and go-to-market strategy for the CI RIGIDBOX®️ line.Led new business development, managing key accounts and engaging with brand owners, designers, and influencers. Oversaw brand identity, created intellectual property, and managed branding initiatives. Spearheaded growth efforts and delivered product training to boost sales team effectiveness. Supported strategic planning, promotional activities, and trade show coordination.

Sappemeer, Nl

Headquartered in the Netherlands with 6 global offices, Eska is a leading manufacturer and supplier of recovered paper substrates for the book, presentations, and luxury rigid packaging industries.Responsibilities included:-Identifying opportunities and develop new market strategy, campaigns, services and distribution channels to develop new revenue streams for sales. -Lead generation, cold call, prospect, develop, create and manage relationships with key accounts, brand owners, designers, and influencers and build relationships for long term growth.-Competitive market analysis for the development of marketing support materials for sales-Create and establish training programs for sales in developing markets-Provide 3rd party supplier management, sourcing, creating and managing product development for clients interested in turnkey packaging services and solutions-Budget, project support planning, promotional strategy, trade show planning & preparationAccomplishments-Identified and spearheaded new product development project for colored board.-Created new luxury packaging sales category, generated new business relationships with brand owners specifically within spirits, cannabis, consumer electronics, well funded start-ups and personal care products.-Developed new marketing tools and program for North American & Caribbean division. -Developed key account, vendor and supplier relationships directly impacting 5% growth.

Based in Miami, TAMAJ global network of partners provides a variety of services needed to launch a new product into market.-Assess prospects needs and create a strategic assessment, budget, and plan for services-Plan, direct, & coordinate strategy for the development of product line for clients in various industries around the world -Acquire talent, create training programs, develop company culture and build teams for clients -Redesign packaging and marketing materials for client services or product lines-Accelerate client growth providing pipeline management via various direct and indirect campaigns -Provide 3rd party supplier management, sourcing, creating and managing product development-Oversee, design & manage brand building, SWOT, marketing & PR management (Website design & campaign management), promotional strategy, product development, product placement and product launch services for clientele

Майами, Флорида, Us

Gresso is most notably, the maker of the famous million dollar cell phone. Gresso brands were developed thereafter providing high end stylish accessories for the mobile market.Responsibilities:Plan, direct, coordinate strategy and infrastructure for the development and marketing for the Gresso Luxury and Gresso Miami brands in each of the following markets: North America, Central & South America, UAE, and Western EuropeRecruit, train, and develop sales team for the US marketIdentify, prospect, and manage key accountsWrite and Negotiate legal contractsDesigned & Developed new marketing materials (i.e., Presentations, website design, retail displays, and product packaging)

World Frost Inc, Registered owner and master distributor of FROSTSHOT® The Frozen Liquor Shot- the first product of its kind, pre-mixed alcoholic beverage conveniently packaged in aluminum sleeves. Responsibilities:Developed business plan, marketing plan, and go-to market strategy for South Africa, EU, and USA Created company and product identity, redesigned packaging and retail POS, brand building, marketing & PR management, dealer support,Responsible to direct, coordinate, and lead the global strategy and vision of the company; managed all aspects of all WFI's day-to-day, operations policies, recruiting, team building, new business development, key account management, project support planning, product planning and development, procurement, quality control and improvement initiatives, and P &L Oversaw fundraising, planning & implementation, including identifying resource requirements, researching funding sources, establishing strategies to approach funders, and investor relations. Coordinate & execute financial road show, present & negotiate terms w/private & institutional investors. Oversaw regulatory compliance and HR.Negotiated and closed contracts with overseas distributors and event plannersDirected and managed communication to the press and outside world. Accomplishments-Raised $1M, series A funding -Licensed in 63 countries, sold in 23. Trademarked in USA & EU. Developed packaging and labeling to be available in 7 different languages, with varying percentage of alcohol content due to international regulations and specific criteria for importing country.-Launched in the USA, sold in 12 states & launch distribution arm, Pink Lotus distributors for FL market-Rejuvenated company image, reimagined brand, developing strategy and all marketing assets.

Vidrepur of America, headquartered in Castellón, Spain, is a leading manufacturer and distributor of luxury mosaic tiles made from 100% PCW recycled glass. The company has over 4,000 distributors and among the few LEED certified tile producers in the world.Responsibilities •Plan, direct, & coordinate sales & new account growth for US territory & Caribbean •Designed & Developed new marketing materials (i.e., manuals, brochures, displays) •Competitive market analysis for product placement and retail merchandising •Complete strategic & fiscal planning for sales and marketing campaigns •Responsible to research and develop new products and applications •Negotiate & obtain contracts with national accounts, GSA, and LEED certified accounts •Purchase raw materials for marketing department developments

Us

Genesis Exchange, headquartered in Vancouver Canada with and US office in Coral Gables, Florida, was the first of its kind, Private Equity Network platform. The Exchange was an online marketplace for private firms and investors to provide evolving companies an alternative method for listing and ultimately issuing stock and trading the equity in their companies. It also allowed private companies to manage the complete investment cycle, including shareholders and new pros •Responsible for growth of institutional investor pool and online marketplace •Created & implemented online platform policies procedures for the EOI network & training manual•Accountable for sales forecasts, data analysis, fiscal projections•Managed 22 call center & outside sales team members•Managed key accounts, large contracts, and residual billing accounts •Create and manage new developments for subsequent product launch •Conduct due diligence for entrepreneurial clients- provide consultation for business plan development (i.e.evaluate exisiting business plans, rewrite or develop business plan where necessary) •Contact appropriate investors to raise capital for specific industry/segment clients within renewable energy, banking/financial services, environmental/biological services, pharmaceutical devices, logistics, and education space.

Atlanta, Georgia, Us

Zep Manufacturing, a division of Acuity Brands and Lithonia Lighting, is a leading manufacturer and marketer of a wide range of high-efficacy maintenance and cleaning solutions for commercial, industrial, institutional, and consumer end-markets, under well-known and respected brand names.Responsibilities:Management of Southeastern US regional B2B & retail operations (Home Depot)Responsible to plan, direct, recruit, train, and retain outside sales professionals & new account growth for SE territory Complete fiscal & strategic planning for SE region Developed and managed large key contractual accounts, government accounts, contract billing and residual billing accounts and international (Caribbean) clients Create field sales and management tools & rewards program to support sales team while out on the field. AccomplishmentsDeveloped segment sales and territory management, which spanned nationwide training and development initiativesNew business development growth 18%, managing 68 sales reps, and $35M in revenue. Business Development Manager for SE Florida territory (B2B sales) (1999-2001) Cold-calling 6-7 new prospects daily & maintaining assigned account base; visiting up to 20 prospect/accounts Sales into premier segment markets: Concrete & Aggregate, Hospitality, Aviation, Food Preparation Accomplishments2nd place, rookie of the year, earning the Genesis management role within 10mo of employment.

Business, Management, Marketing, And Related Support Services

High School Diploma, High School