Michele Funk Email and Phone Number
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As the Social Media Marketing Director at Lettuce Entertain You Restaurants, I spearhead the digital and social media strategy for Chicago's largest restaurant group with over 100 different brands and 300+ social profiles. I currently lead the marketing strategy for the Windy City Smokeout, an annual 4-day country music and barbecue festival with over 70,000 attendees in Chicago. I oversee the promotional strategy for web, app, email, social and digital advertising for the festival, manage the digital and public relations agencies, and execute our sponsorship marketing program. I am passionate about creating memorable and engaging experiences for guests, and delivering results that exceed expectations.
Chipotle Mexican Grill
View- Website:
- chipotle.com
- Employees:
- 44370
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Manager, Brand ActivationChipotle Mexican GrillChicago, Il, Us
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Director Of Social Media | Marketing For Windy City SmokeoutLettuce Entertain You Restaurants Dec 2019 - PresentChicago, Illinois, UsSpearheads digital & social media strategy for Chicago’s largest restaurant group with 100+ different brands & 300+ social profiles.Leads marketing strategy for Windy City Smokeout, an annual 4-day country music & barbecue festival with over 70,000 attendees in Chicago.Oversees the promotional strategy for web, app, email, social and digital advertising for the festival. Manages Digital Agency and Public Relations agency for both Windy City Smokeout and annual restaurant campaigns to assess goals, KPIs, and ROAS.Coordinates sponsorship marketing for the festival and creates sales decks for prospecting purposes. Provides post-event analytics recaps to sponsors and festival stakeholders with actionable data to leverage learnings for future marketing promotions. Develops content & community management to ensure a consistent brand voice/tone for Lettuce Entertain You.Manages influencer program by developing relationships & executing paid campaigns with local & national social media influencers. Measures and reports on all digital marketing campaigns to assess KPIs and ROIs. -
Social Media ManagerLettuce Entertain You Restaurants Mar 2017 - Dec 2019Chicago, Illinois, Us
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Marketing CoordinatorVirgin Hotels Jan 2016 - Mar 2017Miami, Fl, Us» Launched Virgin Hotels Chicago brand social strategy & managed local social media accounts (hotel + 4 food & beverage outlets).» Conceptualized #BransonsDayOff campaign & guerilla marketing event, with over 200M impressions.» Strategized #ParadetothePolls campaign with Chance the Rapper & Social Works to encourage young voters before the 2016 election.» Created & executed quarterly marketing plans for hotel & food and beverage outlets.» Reported & edited for The Virgin Voice: in-house print magazine and blog. » Coordinated weekly marketing and in-house entertainment events, including weekly concert series, Lollapalooza & Pitchfork afterparties, and A Drink With interview series.» Identified key influencers and tastemakers to develop an influencer program . -
Social Media SpecialistVirgin Hotels Oct 2014 - Jan 2016Miami, Fl, Us» Day-to-day management of social media accounts: Instagram, Twitter, Facebook, LinkedIn» Planned & managed social media programs and initiatives» Wrote and promoted content that encourages customer participation and community engagement» Managed external OTAs such as TripAdvisor, Google +, Expedia, etc. » Developed and maintained accurate and current tracking systems. Analyzed and developed recommendations for optimizing strategies and tactics.
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Merchandising AssistantOne Click Internet Ventures Apr 2013 - Oct 2014» Developed and refined a fraud prevention plan for five discount fashion ecommerce stores, ensuring that all brands exceed fraud industry standards» Provided analysis and summaries of risk, causes, and proposed action plan to address fraud» Conducted extensive research in the eyeglass, accessory, and ecommerce marketplace; analyzes competitor trends and consumer patterns to create UX strategies to maximize user engagement and create brand identity» Developed and taught a company-wide and onboarding course on eyewear products with a team of 4 » Assisted buyer in writing and editing product descriptions and researching fashion trends» Assisted buying team by auditing incoming product invoices to find backorders, discrepancies and pricing changes» Managed Pinterest accounts for two ecommerce brands » Drives nearly 60% of total social traffic for both brands with Pinterest alone; increased Readers.com social engagement by 400% within the first two months of contract
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Freelance Literary PublicistBohlsen Group Feb 2013 - Aug 2013» Generated media requests, including interviews, for self published authors with outlets such as The New York Times, The Wall Street Journal, The New York Post, NPR, Condé Nast Traveler, and News 4 New York at 7pm» Acted as account lead for six literary campaigns, serving as liaison between national/local media and client
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Events & Entertainment InternBohlsen Group Aug 2012 - Dec 2012Indianapolis, Indiana, Us» Developed and executed social media campaigns for clients such as Indy Jazz Fest, Broadway Across America, Squealers BBQ, and national singer-songwriter Darden Smith » Fostered blogger relations to promote Broadway Across America shows in Indianapolis and Louisville» Compiled and maintained media lists for clients using Vocus database» Executed grassroots marketing campaigns for Broadway Across America, Live Nation shows, and First Watch Breakfast and Lunch chain restaurants -
Sales And Production Intern At B97 And Hoosier Country 105Artistic Media Partners May 2012 - Sep 2012» Voiced, wrote, and produced radio commercials for local clients » Drafted production and traffic orders for local clients» Aided account executives and clients in the sales department » Marketed and raised brand awareness to Monroe County area at outdoor event booths
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Dj And ReporterWiux Sep 2009 - May 2012Bloomington, Indiana, Us» Created playlists and hosted the Blues and Soul Hour every Thursday morning » Wrote, edited, and reported entertainment news for WIUX Sunday Night News Hour -
Music Sponsorship InternLive Nation May 2011 - Aug 2011Beverly Hills, California, Us» Managed 9 local and 3 national sponsorship accounts to facilitate programs at on-site venues» Prospected for potential clients and recapped current client promotions for presentations» Booked bands for each side stage performance at Indianapolis’s largest venue » Coordinated ticket and prize fulfillment for winners of client’s promotions
Michele Funk Skills
Michele Funk Education Details
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Indiana University BloomingtonSpanish
Frequently Asked Questions about Michele Funk
What company does Michele Funk work for?
Michele Funk works for Chipotle Mexican Grill
What is Michele Funk's role at the current company?
Michele Funk's current role is Manager, Brand Activation.
What is Michele Funk's email address?
Michele Funk's email address is mi****@****ana.edu
What is Michele Funk's direct phone number?
Michele Funk's direct phone number is (855) 946*****
What schools did Michele Funk attend?
Michele Funk attended Indiana University Bloomington.
What skills is Michele Funk known for?
Michele Funk has skills like Social Media Marketing, Social Media, Social Networking, Marketing, Public Relations, Entertainment, Facebook, Event Planning, Radio, Journalism, Microsoft Office, Marketing Strategy.
Who are Michele Funk's colleagues?
Michele Funk's colleagues are Hinelda Cuvs, Serena Hawkins, Preston Ross, Jasmine Wells, Shania Kilgore Alford, Angel Undefined, Jenna Bell.
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