Michele Johnsen

Michele Johnsen Email and Phone Number

Creative brand storyteller, media literacy, public diplomacy, PR/marketing strategy @
Michele Johnsen's Location
Los Angeles, California, United States, United States
Michele Johnsen's Contact Details

Michele Johnsen work email

Michele Johnsen personal email

n/a
About Michele Johnsen

I am an award-winning strategic communications and public relations expert specializing in education, social impact, public diplomacy and media literacy. Dynamic storytelling is a passion of mine, and I love capturing the essence of what businesses need to communicate so that messages make an impact and create results. I've been fortunate to work in all aspects of my field, including strategic planning, media relations, digital media, special-events, crisis communications, brand management, internal communications and content development for internet, video and print. I also conduct customized training sessions on media literacy, which build more informed media consumers who own the skills to analyze news and social media posts, think critically and make educated decisions about media consumption and sharing. I received my MA of Public Diplomacy degree from the University of Southern California’s (USC) Annenberg School of Communication and Journalism, where my research focused on human rights and communications tools and techniques, including propaganda used during the Cold War era. My work has been recognized with awards, including an IABC Gold Quill Award, an IABC Silver Six Award, an APEX Award for Publication Excellence and an Orange County Register Golden Pen Award.

Michele Johnsen's Current Company Details
Ignite Global Good, LLC

Ignite Global Good, Llc

Creative brand storyteller, media literacy, public diplomacy, PR/marketing strategy
Michele Johnsen Work Experience Details
  • Ignite Global Good, Llc
    President
    Ignite Global Good, Llc Nov 2003 - Present
    Built a full-service communications agency specializing in non-profit, social impact, education and healthcare organizations. Profitable within the first six months. Develops and implements strategic public relations and social media engagement plans that increase brand awareness and influence action among target audiences. Develops press materials, e-newsletters, brochures, videos and web content. Provides media-relations support and coaching at special events and press interviews. Partial client and project list includes:• AdventurousBug.com• A Light in Dark Places• Center for Global Engagement• Child & Family Guidance Center• Dellums Center for Violence Prevention and Conflict Resolution• Easter Seals• Experian• Global-Assignment by World Trade Press• Ilan Ramon Day School• Latin America Working Group• MacGillivray Freeman Films• March For Our Lives LA• MUZEO• San Bernardino Community College District• Short+Sweet International Theatre Festival• St. Joseph’s Health Systems• UCLA Technology Development Group• Venstar
  • Ignite Global Good, Llc -- Center For Media Literacy Affiliate
    Media Literacy Trainer/Speaker
    Ignite Global Good, Llc -- Center For Media Literacy Affiliate Jan 2017 - Present
    Develop customized training sessions on media literacy to build more informed media consumers who own the skills to analyze news and information online and off, think critically, and make educated decisions about media consumption, production and sharing. Speaking engagements include:United Nations Civil Society ConferenceUS State Department International Visitors Program - IVCLAUCLAUC IrvineUC Irvine International Relations ForumUnited Nations Civil Society ConferenceCalifornia State University, NorthridgeWarren Wilson CollegeLouisville High SchoolMuseum of Tolerance (for LAUSD School Librarians)California Youth Courts ConferenceThe Braille InstituteThe Getting Better Foundation
  • Human Rights Watch
    Usc Public Diplomacy Practicum Researcher
    Human Rights Watch May 2015 - Sep 2015
    Greater Los Angeles Area
    Provided communications expertise for a report on arsenic poisoning in rural Bangladesh -- the largest mass poisoning in history. Developed detailed recommendations on building a public education and awareness campaign to empower rural Bangladeshi populations to access their rights to safe water.
  • Almost All-American
    Freelance Radio/Multimedia Documentary Reporter
    Almost All-American Jan 2015 - Aug 2015
    Greater Los Angeles Area
    Producer and reporter for “Almost All-American,” a radio documentary about the growing trend of mixed immigration status families – those with some members are who are U.S. citizens and/or legal residents and others who remain undocumented. Aired on:• KQED “California Report”• Global Post “Far From Home” series• Public Radio Exchange “Between Homelands” series
  • Easter Seals Southern California
    Director, Marketing Communications
    Easter Seals Southern California Jun 1995 - Oct 2003
    Built the Marketing Communications Department from the ground up for one of Southern California’s largest non-profit providers of services for people with disabilities. Oversaw all communications and public relations activities. Recognized by National Easter Seals for creating the most sophisticated communications division among the organization's 35 affiliates. Created and implemented strategic media and marketing campaigns. Acted as primary media spokesperson. Wrote and implemented crisis communications plans and trained executive staff on crisis media relations techniques. Implemented and managed brand standards and corporate messaging. Created the organization's initial web presence. Wrote copy and coordinated production of a wide variety of collateral materials including brochures, annual reports,newsletters and videos. Managed internal communications. Led a team of communications staff, advertising executives, web site developers, graphic designers and other consultants.
  • Wellpoint
    Corporate Communications Consultant
    Wellpoint Jun 1994 - Jun 1995
    Served as assistant editor of the employee newsletter; coordinated publicity and media relations for the company’s charitable and community outreach activities; wrote wellness columns for placement in publications statewide; planned special events; wrote press releases for business units.
  • Goodwill Southern California
    Communications Specialist
    Goodwill Southern California Mar 1993 - Jun 1994
    Planned and executed strategic public relations activities for a major non-profit organization; established and maintained media contacts; wrote PSAs; coordinated special events; wrote articles, took photographs and created design for the agency’s external newsletter; wrote and placed a radio advertising campaign to successfully reach target audiences.

Michele Johnsen Skills

Media Relations Public Relations Nonprofits Press Releases Social Media Public Diplomacy Human Rights Activism International Relations International Human Rights Foreign Policy Online Advocacy Latin America Social Justice Indigenous Rights Research Public Affairs Fundraising Event Planning Marketing Communications Program Management Internal Communications Blogger Communication Training Marketing Feature Articles Spanish Editing Public Speaking Newsletters Strategic Communications Writing Journalism Nonprofit Organizations Media Literacy

Michele Johnsen Education Details

Frequently Asked Questions about Michele Johnsen

What company does Michele Johnsen work for?

Michele Johnsen works for Ignite Global Good, Llc

What is Michele Johnsen's role at the current company?

Michele Johnsen's current role is Creative brand storyteller, media literacy, public diplomacy, PR/marketing strategy.

What is Michele Johnsen's email address?

Michele Johnsen's email address is mj****@****.rr.com

What schools did Michele Johnsen attend?

Michele Johnsen attended University Of Southern California, California State University-Northridge.

What are some of Michele Johnsen's interests?

Michele Johnsen has interest in Civil Rights And Social Action, Politics, Environment, Poverty Alleviation, Human Rights, Animal Welfare, Arts And Culture.

What skills is Michele Johnsen known for?

Michele Johnsen has skills like Media Relations, Public Relations, Nonprofits, Press Releases, Social Media, Public Diplomacy, Human Rights Activism, International Relations, International Human Rights, Foreign Policy, Online Advocacy, Latin America.

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