Michele I. Kelsey Email & Phone Number

San Francisco, London, New York, Charleston, Lund, Singapore

Our vision is to be the centralized marketplace uniting market data management and financial services vendors.VendEx Solutions was founded in January 2019 by market data veterans with a driving need for better solutions. Leveraging deep industry knowledge, the team began working with the world’s largest market participants to create, design, and ultimately deploy the only centralized utility with tools built by the industry, for the industry.The core of the company’s mission is to transform the market data industry by creating a utility that serves the needs of the industry with integrity, neutrality, and innovation. To best serve our clients and the industry, it is critical that VendEx Solutions always be a trusted neutral party proving services and information that are beneficial and accurate.

Murrells Inlet, South Carolina, United States

Self taught life long artist, subject matter includes animals, wildlife and abstracts. Watercolor, acrylic, oil, illustration, mixed media. Have exhibited in greater Charlotte NC area and sold several original pieces and prints through a variety of venues. Commissioned pet portraits and other subjects, and statuary restoration and enhancements.

San Francisco Bay Area

New York

Created solutions for a select group of premier global clients, empowering their delivery of financial services, capital markets, pricing and reference data and fixed income offerings.• Conducted a competitive assessment and developed a comprehensive go to market strategy for S&P Capital IQ to expand their breadth of offerings in the credit markets.• Leading business development and delivery globally for International Solutions Network, a boutique financial services consulting firm specializing in fixed income and structured finance. Secured new clients including several high profile financial institutions, hedge funds, rating agencies, and information service providers. Definition and delivery of specifications for a structured finance data warehousing project involving a consortium of leading information providers.• Senior Partner with Asia West, LLC. Principal advisor in developing a business plan for their clients in Asia, including mainland China, to expand their core financial information and market data offerings into the Americas.• Equity Investor and acting Chief Operating Officer of Making Great Leaders, a U.K. based executive coaching and leadership development organization, focused on high performing managers of managers. Oversaw business development, operations, and program delivery in the U.S. with emphasis on the financial services and manufacturing sectors. Leveraged existing C-level relationships to build revenue and client base.

New York, Ny

P&L responsibility for the Americas for Thomson Reuters leading low latency market data platform, Reuters Market Data System (RMDS), as well as Data Access Control System (DACS), financial publishing tools, and other value added offerings.• Grew revenue for well-established product portfolio by more than 8%. Initiated highly effective sales training programs and incentives and guided team in identifying new client opportunities, resulting in consistent revenue growth.• Partnered with technology team to enhance products based on client feedback. Designed and executed branding strategies for product launches and created compelling new marketing and trade show materials.

New York, Ny

P&L Responsibility for the Pricing and Reference Data division in the Americas, driving budget, sales and marketing strategy, and growth for the business, comprising more than 2,000 clients.• Directed a team of business managers and product specialists in driving pricing and reference data growth including equities, fixed income, derivatives, legal entity data, evaluated pricing, structured products, corporate actions, symbology, and terms and conditions.• Drove revenue by building partnerships with top tier clients, leading to substantial organic revenue growth. Secured division’s largest client and guided account team in growing client revenue 30% in two years.• Led development, assessment and project management for pricing of new asset classes (e.g. CDS, derivatives) resulting in a 25% revenue increase. Prepared business plan and negotiated partnership with vendors and new clients to underwrite development costs.

New York, Ny

Directed the operation of Loan Pricing Corporation, a wholly owned subsidiary of Reuters and leading publisher of financial data and statistical analysis on the syndicated and commercial loan markets, which generated $23 million in sales annually. Led a team of 60+ key staff members in the Americas Sales, Global Marketing, and Secondary Market Pricing/Product Departments.• Re-energized the Americas Sales and the Global Marketing Departments, creating a new leadership team and a highly disciplined performance culture. Built a partnership between EMEA and Asia sales and product groups, enhancing the company’s overall effectiveness. Achieved 150% of global annual sales goal, and set a new record for company growth.• Led change management efforts by leveraging Reuters’ cross asset data, market reach, and resources and placing LPC on Reuters desktop. Evaluated pricing offerings and prepared product, marketing, and sales teams to operate within Reuters.

New York, Ny

Member of the management team responsible for the turnaround of Alysis Technologies, a leading developer of electronic bill payment and presentment software. Developed sales and marketing materials, and built the organization’s first product-oriented sales force, where they had been previously focused on professional services. Repositioned product and directed re-launch, generating $3.2 million in sales during the first six months and leading to the acquisition of Alysis by Pitney Bowes in July 2000.• Led initiative to merge Pitney Bowes and Alysis Technologies cultures, creating an effective and productive new sales organization. Directed sales team in marketing digital document delivery software and outsourced solutions to clients in the Eastern US, Canada, and Latin America, realizing $6 million in sales in 2001.

New York, Ny

Managed the design and execution of all US sales and marketing initiatives. Led a staff of 36 employees. Team consistently surpassed sales goals and achieved a 92% customer retention rate, with renewal business representing 60% of corporate revenues.• Recruited as a key member of a rapidly growing entrepreneurial organization, which expanded from $3 million to $23 million in sales prior to acquisition by Reuters. From 1996 to 1998, served as the Midwest/South regional manager. Led region to increasing sales by 68%.• Sold $1.6 million in 1997, securing the company’s single largest client and exceeding annual sales objective by $1 million. Led regional sales team in generating in $4.2 million in sales, surpassing the $3.6 million annual sales goal.• Directed marketing of the annual Corporate Finance Conference attended by 300+ financial leaders. Recruited top CFOs to serve as pro bono speakers. Increased sponsorships and attendee revenues six-fold and transformed a marketing expense into a profit generating business.

New York, Ny

• Engaged in first loan trades in the syndicated loan market. Sold and syndicated cable, cellular, project finance, real estate and securitized transactions. Developed and cultivated client relationships through proactive marketing strategies.• Packaged loans and formulated underwriting decisions on leveraged and investment grade transactions, commercial paper and investment grade short term credit.• Appointed and served as an American Bankers Association delegate to the Subcommittee on Standard Documentation and Syndication Practices from 1989 to 1992. • Completed Corporate Credit Training Program and received NASD Series 7 and 63 licenses.

Leadership Development

Corporate Finance Advanced Coursework, Ronald F. Wippern, Ph.D., Corporate Finance And Valuations Course I And Ii, 1990, 1991

Ronald F. Wippern, Ph.D., Professor, Harvard Business School

Graduate Studies In Finance

Education record

B.S., Psychology, Business