Partnered Brands RetailLiz Claiborne • DKNY JEANS • kensie• Graphic Design of all marketing pieces including direct mail, in-store flyers, merchandise manuals, store signage, emails, and local advertising • Create and send weekly marketing and signage updates to the field regarding how to execute all in-store promotions• Manage email campaigns including creative design, target audience and analysis of the promotion• Maintain Social Media websites including Facebook and Twitter• Work with external vendor to manage website content and organize monthly re-launches that coincide with in-store and direct mail campaigns• Manage all aspects of grassroots marketing within local markets via mall offices and local chambers of commerce• Maintain and communicate all in-store and developer marketing programs such as annual VIP coupon book sign up and special discount weekends• Manage seasonal photo shoots including booking models and sites, locating props, and ensuring that budget requirements are met• Comparison shop on a monthly basis to create awareness and compare advertising, signage and websites within the outlet and specialty arenas• Facilitate new store opening initiatives which include the processes for the grand opening event, center email and local marketing• Work closely with print vendors to ensure all stores receive promotional materials on a timely basis• Create weekly reports for Executive team to track and analyze promotion results and customer capture in stores using NSB CRM Customer Analytics software• Train and manage seasonal interns

•Graphic Design for newspaper advertising, annual report, direct mail, branch posters and brochures•Developed and coordinated all aspects of bank promotions including design, printing, budgeting, tracking and implementation•Event planning for grand openings, trade shows, street fairs and employee appreciation week•Updated website to reflect current promotions and rates•Assisted in strategic planning and yearly budget•Created and distributed monthly employee newsletter•Executed market research, created weekly status reports for Executive team•Team captain for American Heart Association’s annual heart walk•Coordinated all fundraising efforts for the company