Hello,I consider myself as a multi tasking thinker, observer, designer and inventor, originally skilled in the field of transportation and car design, recently competent in the field of industrial design, sport product design, graphic, branding and communication.In Arena Water Instinct I worked in a product design team, in particular I was specialized in the swimming equipment and training accessories ( swim goggle, swim caps, pool & beach sandals, pool bags and backpacks, training tools, etc...) and not only, I also developed swimwear graphics and patterns, logotype and branding concept with communication strategies. Now I choose a new path, being a freelance graphic and industrial designer, to explore what I really love, and to study the social and communicative aspect that the design takes in the everyday life of each contexts and cultures of human being.Infact, together with my collegues Lorenzo Sabbatini, Alessandro Bravetti and Stefano Quadrini, we establish the "CreatyLAB", a creative experimental laboratory created to promote the creativity processes and stimulating workshop activities for people.