Michele Moore Email & Phone Number

New York, Ny, Us

New York, New York , Us

As the vice president of Global Communications and Chief Communications Officer, Moore is part of the Ford Foundation’s executive leadership team reporting to President Darren Walker. She oversees and directs all strategic communications, media relations, crisis communications, brand positioning, creative, audience analysis, marketing, and digital platforms for the foundation’s eleven offices in the United States and worldwide. Headquartered in New York, the Ford Foundation is among the top global foundations in the world, with an endowment of more than $15 billion; funding non-profit organizations working to reduce inequality and advance social justice. Moore is a recognized communications leader with extensive experience working in the private and public sectors. Her expertise is building and transforming communications teams to strengthen and sharpen communications strategies, refresh institutional brands, align messages, and effectively integrate owned and earned media platforms which consistently and significantly increase audience growth and engagement, brand affinity, press coverage, and public awareness. In 2019, she received the communications industry's highest honor and was inducted into the PR Week Hall of Fame for her career achievements.

New York, Us

A senior communications executive with a 25-year track record of leadership that spans across industries in media relations, crisis communications, public affairs, and brand marketing for non-profits, government, Fortune 500 companies, and academia. Moore has directed the ACLU’s communications’ defiant public message in the wake of Trump’s election, helping to position the organization as a leader of the resistance. As a result, she has been named to PR Week magazine’s 2017 and 2018 Power Lists as one of the top communications professionals in the United States. Managing the national communications team and providing advisory support to 54 ACLU affiliate offices, she leads the ACLU's communications, including press relations, content development, brand marketing, celebrity engagement, and digital efforts which promote the ACLU's litigation, federal and state advocacy, and grassroots mobilization activities nationwide. In 2016, she spearheaded a national re-branding effort to modernize the ACLU's visual identity to expand further the accessibility and appeal of the ACLU's brand for its 100th anniversary.

Senior consultant to non-profit and corporate clients for the strategic communications firm, M.A.R.C. Global Communications. Develop and promote collaborations between non-profits and business to increase educational, health and housing and employment opportunities in diverse communities. Manage institutional brand development, cause-related marketing, media relations efforts increasing public awareness. Expanded partnership for Coalition for Schools Educating Boys of Color and President Obama’s My Brother’s Keeper Initiative via social media increasing public engagement by tenfold or 3.9 million impressions. Developing juvenile justice advocacy initiative for the Urban League and Youth Build.

Reporting to the CEO, served as chief communications officer for Lifetime Networks, ($500M budget) a division of AE Networks, the fourth largest television media company in the U.S. Directed the public relations campaign for the 10th anniversary of the Emmy award-winning Project Runway. Launched Lifetime’s scripted series, The Client List to five year ratings high with 2.8 million viewers. Publicity campaigns increased year to year ratings growth by 16% among Women 18-49, the largest jump in the demo in 10 years. Led publicity for the network’s rebranding to enhance Lifetime Networks and CEO’s visibility.

Philadelphia, Pennsylvania, Us

Served as chief marketing official overseeing marketing strategies, advertising and promotions for a university comprised of 40,000 students and nine campuses worldwide. Conducted first comprehensive brand research and aligned 17 schools, colleges and athletics to create brand and message continuity to support strategic priorities and student recruitment.

Washington, Dc, Us

Served as senior advisor managing crisis response strategies for Fortune 500 clients of WMG, a crisis communications firm based in Washington, D.C. Worked closely with CEOs to craft communications strategies, rapid response efforts and messages to address consumer backlash effecting brand reputation. Developed partnerships with influential groups to help address and repair client issues with foreclosure prevention, healthcare access and diversity hiring initiatives for Bank of America, Walgreens, Eli Lilly, and Best Buy.

New York, Us

Recruited by the League’s President Marc Morial to serve as the chief marketing and communications officer for the nation’s largest community and civil rights organization serving 2.8 million people. Directed strategies and executed all marketing, public relations, conferences and publications activities, managing $5.6 million budget and eleven staffers. Developed the first brand re-launch to modernize the logo, unified messaging for 100 affiliates and launched digital and social media platforms to increase NUL’s awareness by 100 million impressions. Re-engineered NUL’s annual conference to profitability, increasing attendance by 20 % reaching 15,000 visitors. Increased visibility for The State of Black America Report through media appearances – Meet the Press, NBC Nightly News, New York Times, Washington Post and the National Press Club.

Los Angeles, Ca, Us

Managed development of brand communications and public relations team of fifteen people for the number one rated, Nickelodeon television and Nick Enterprises, a $2 billion annual business, comprised of consumer products, brand marketing, publishing, recreation and website divisions. Directed highly successful publicity launches of award winning kids brands, SpongeBob Square Pants and Dora the Explorer, securing entertainment, business and trade media coverage in Wall Street Journal, New York Times, Business Week, People, Latina and Essence magazines, Today Show, and Entertainment Tonight, Publicity efforts helped generate consumer awareness as Dora earned $1 billion in revenues within first two years of its launch. Led publicity efforts for Nickelodeon’s pro-social campaigns, The Big Help and Let’s Just Play engaging 100,000 kids.

New York, Us

Chief communications officer responsible for all corporate communications activities for BET Holdings, Inc. - the parent company of Black Entertainment Television. Led national and international team publicity efforts, strategy and media relations for four BET Networks and its publishing, website, consumer products, movie and restaurant divisions. Conducted PR launches of BET and BET Jazz networks in Germany, England, Japan and Canada. Increased major media coverage for BET including, a coveted CBS 60 Minutes story on BET Chairman Robert Johnson and generated national business and entertainment stories in outlets such as Time and Newsweek magazines, CNBC, and USA Today.

New Orleans, La, Us

Served as the Director of Communications and chief spokesperson for Mayor Marc Morial and the City of New Orleans. Coordinated the city’s press activities for President Bill Clinton and former President Mikhail Gorbachev. Directed media relations for 50 city agencies, managed a ten member team, developed messaging on key policy issues, directed daily press conferences, special events and broadcasts. Conducted over 800 press conferences, handled messging on major policy issues, public safety crises and managed coverage on CNN, NBC Nightly News, BBC, The Today Show, The New York Times and The Economist. Transformed the city’s image from the murder capital of the U.S. to winning the 1996 All-America City Award. Instrumental in helping maintain Mayor Morial’s public opinion approval ratings remain above 70%.

Juris Doctor

Ba, Communications Studies