Creator of HDAY, the largest Honda & Acura enthusiast event in the world. Our weekend-long destination events began in 2002 in the northeast. Created by OGS1320 (Ortega Global Solutions, LLC), HDAY has its roots in motorsport and is a celebration of the Honda and Acura lifestyle including Drag Racing, Car Shows, Giveaway Cars, a Lifestyle Stage and the Vendor Midway. What began as a Honda & Acura event at Raceway Park in New Jersey, has grown to serve enthusiasts at IHRA/NHRA Dragways across many states of the US. Media outlets and fans worldwide have helped establish our presence in the industry as we constantly work to improve the HDAY experience with every event. At each HDAY, we give away a built Honda or Acura with the help of our team and sponsors. As a Honda & Acura event created by enthusiasts, for enthusiasts, we put great passion into what we do while also keeping an ear to the community.

Develop and implement comprehensive marketing strategies that drive brand awareness, lead generation, and revenue growth. Proven track record of success in B2B SaaS marketing and work collaboratively with cross-functional teams to execute campaigns that drive measurable results.

Since 2016, Dot Compliance has been helping hundreds of companies navigate the ever-changing landscape of implementing electronic quality management systems.Design and implement high-impact programs that are optimized to deliver results across the marketing and sales funnel while hitting target metrics, including qualified leads.Measure, track, and optimize engagement from the top of the funnel throughout the customer journey to ensure marketing is accelerating sales efforts to close business.Forecast, measure, and report out campaign performance, and make recommendations for campaign improvements. Track campaign ROI and continuously measure, analyze, and report campaign performance.Optimize marketing automation (Hubspot) and lead nurturing processes. Leverage marketing automation and lead management to streamline, automate and measure all marketing tasks and workflows.Manage the strategic planning and execution of global tradeshows and conferences.

Sparta Systems has been recently acquired by Honeywell. Honeywell is a Fortune 100 company with expertise in Life Sciences. The combination of Sparta Systems and Honeywell brings together Sparta Systems’ quality management leadership with over 100 years of software and industrial expertise from Honeywell.Plan and execute lead generation programs, campaigns, and events that meet the strategic objectives of the company to drive awareness and qualified opportunity conversions.

Accountable for tracking progress on marketing campaigns, direct marketing activities, manage webinar schedule and promotion, performing research and documenting findings, monitoring industry trends and monitoring competitor marketing activities.

Consistently supported the marketing and product development department by coordinating and executing various tasks and projects, tracking progress on campaigns, performing research and documenting findings, monitoring industry trends, monitoring competitor marketing activities, surveying customers, communicating with vendors, customers and leads.

Responsibilities include supporting the marketing by coordinating and executing various administrative functions including assisting in meeting scheduling and follow-up on marketing related action items, and assisting with other general marketing functions as required.

World-leading manufacturer of tabletop ranges for the international hospitality industry. Key responsibilities included the assistance in corporate re-branding including the creation of new collateral layout, booth redesign and communication internally and externally. Supported the introduction of three new product lines with the creation of collateral and shipment of samples to sales team and key accounts, which in turn increased company sales by 40%. Assisted regional sales managers, sales representatives and internal management staff including, but not limited to, the creation of presentations, sell sheets, direct marketing materials to specified markets, and quotations.

CommTech Corporation, acquired by ADC, designed, developed, marketed and supported Web-based, zero-touch, end-to-end flow-through provisioning and eBusiness infrastructure solutions for voice, DSL, and voice over DSL services. Major assignments included lead generation qualification resulting in a ten-fold increase to the sales force. Created a centralized customer and competitor information database, quadrupling the effectiveness of the sales force. Performed secondary market research and analysis of prospects and competitors to enhance sales. Supported executives and management by generating weekly sales revenue reports. Effectively coordinated onsite/offsite meetings for industry events, customer and partner meetings/logistics and internal training, special marketing events. Secondary support to the CEO, CFO and COO and back-up for receptionist as needed.