1. Je suis spécialiste de la cohérence de la marque.2. Je me définis comme un créateur d'émotions mémorables et un expert des marques FMCG.Mes missions :- Analyser le marché pour identifier les tendances et les nouvelles opportunités de croissance et Identifier de nouveaux marchés et créer les opportunités potentielles sur les marchés existants3. - Développer des plans marketing qui s'alignent sur les objectifs commerciaux globaux 4. - Développer et mettre en œuvre des initiatives stratégiques pour accroître la part de marché et améliorer la reconnaissance de la marque5. -Recommander des changements aux stratégies actuelles pour améliorer la performance

1. Je suis spécialiste de la cohérence de la marque.2. Je me définis comme un créateur d'émotions mémorables et un expert des marques FMCG.Mes missions :- Analyser le marché pour identifier les tendances et les nouvelles opportunités de croissance et Identifier de nouveaux marchés et créer les opportunités potentielles sur les marchés existants3. - Développer des plans marketing qui s'alignent sur les objectifs commerciaux globaux 4. - Développer et mettre en œuvre des initiatives stratégiques pour accroître la part de marché et améliorer la reconnaissance de la marque5. -Recommander des changements aux stratégies actuelles pour améliorer la performance

Teacher of marketing, e-marketing and Brand Content

In the Digital Acceleration Team, I am here to :. Supporting our clients with digital assets and taking opportunities born from the Creative Team digital offer (Connected Packaging, BVS, E-commerce Packaging, Delivery Packaging). anchor DIGITAL (and digital projects) in the Creative Team's culture. Accompany the digital transformation of the agency and the group. Implement monitoring and networking tools to understand and anticipate changes in our business

With an experience of 15 years in marketing,I act as the link between your consumers and your brand and can help you manage the digital transformation efficiently and build an integrated marketing plan.I helped Marketing Team or Agencies to understand the Digital integration in an overall marketing strategy.1/ Help clients with their company-wide digital business transformation2/ Help clients with the Marketing team with the integration of digital into the overall marketing strategy3/ Help agencies to develop an overall marketing strategy with a perfect understanding of their needs.Some recent missions (delivered or currently in progress) - updated Nov 2017- Digital transformation and e-commerce strategy for a design and branding agency- Brand strategy for Telecom company- Relationship Management for a Private Banking Leader - Digital transformation of a Media group- Business strategy and communications for food brands- Business development for leader FMCG brands- Digital innovation for a cosmetic brand - Digital transformation for an study and research company Expertise : Brand strategy, marketing, digital marketing, digital transformation, strategy, web strategy, innovation, branding, consulting, management, social media, ereputation, business development, new media, consulting,advertisingCurrent clients : TEAM CREATIFClients : Crédit Agricole Assurances - L'Oréal Luxe - BNP WM - Shortcut Event - ...

I am responsible for creating and executing the complete digital marketing strategy.Educating clients and internal staff on the latest trends, tips, and tactics for effective digital marketing.I am responsible for managing a range of digital/social programs and projects including to fully integrated campaigns, search, social strategies, social channel management, digital builds, direct response and CRM.

Management of the brand CANDEREL in France

Launch of innovation :Stevia products with CANDEREL GreenSucralose products with a new rangeLaunch of a eCRM program (10% of consumers in database)Launch of a eRepution program against rumors

Management of the Brand CANDEREL with the Marketing manager

Management of the negociation with the Trade (all customers)