Michelle Braslin is a Team Lead (GAD) at Special Australia. She possess expertise in creative direction, fashion, marketing, digital marketing, advertising and 5 more skills.
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Team Lead (Gad)Special AustraliaSydney, Nsw, Au -
Team LeadSpecial Australia May 2022 - PresentSydney, New South Wales, Australia -
Senior Business DirectorSpecial Group Australia Feb 2017 - May 2022Sydney, Australia -
Senior Account DirectorSaatchi & Saatchi Australia Jun 2014 - Feb 2017Sydney, Australia -
Account DirectorSaatchi & Saatchi Australia Mar 2012 - Jun 2014Sydney, Australia• Managed the large retail account for BIG W from the moment the agency won the pitch and lead the team to successfully manage over 15 fully integrated campaigns annually. • Faced with an extremely fast paced account, enabled process improvements across all departments to ensure each project was met with an extremely efficient plan.• Built the foundation for strong client relationships, fostering a trusting environment for ideas to become realities. • With projects ranging from the highly competitive Toy Sale to launching the brand ambassador, Eric Stonestreet from Modern Family, the end results continue to exceed BIG W’s expectations and raise the bar for all future endeavours. -
Director, Creative Project ManagementBloomingdale'S Jan 2011 - Jan 2012New York, New York• Managed a team of three Project Planners while delivering added value to the strategic, creative and production processes with an end goal of delivering outstanding quality product.• Served as liaison, working closely with creative, marketing, merchandising, and production groups in the planning, execution, and delivery of multiple and overlapping interactive projects for the website; including homepages, landing pages, emails, flash animated lookbooks and style guides, video and site enhancements. • Scheduled Special Projects for each season and fielded all briefs, challenging and ensuring appropriate business objectives for each. • Spearheaded efforts to refine and streamline workflows with the goal of maximizing efficiency and productivity. • Coordinated the product lifecycle from sample turn in, reviewing copy and photography ,to going live on the site. • Managed the master project list to ensure on-time delivery thru a system of tracking milestone dates for internal teams -
Manager Of Account Services, Special ProjectsBloomingdale'S Jan 2010 - Jan 2011• Manages a team of two Account Executives who are responsible for day-to-day interaction with merchant/client organization, purchase orders & budgets, and expenses for assigned projects.• Spearheads efforts to improve coordination of projects internally and externally• Facilitates the campaign planning process of messages, strategy, development and execution for events and offers• Partners with merchant teams to source out new ideas for promotions and to understand their business needs• Works with internal creative team and production managers to improve efficiency and quality of product, proactivelysearching for alternatives with specialty printers. -
Senior Account ExecutiveBloomingdale'S Oct 2006 - Jan 2010• Working with two direct reports, successfully managed over 200 projects annually with a yearly budget of Eight million dollars.• Delivered added value to the strategic, creative and production processes– on time, on strategy and on budget• Gave presentations regularly to the CEO and President for final approvals on all projects• Built and executed project management timelines and documents to drive design deadlines with in-house creative team• Projects included: specialty invitations, seasonal gift cards, shopping bags, umbrellas, product packaging, charity partnership merchandise, public relation events, restaurant branding, store opening campaigns.• Awards: Best of the Best; Sales Support Team of the Season --- South Coast Plaza Creative Team; The Who Made it Happen Award: The Bridal Registry Creative Team.
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Account ExecutiveBloomingdale'S Dec 2005 - Oct 2006• Assumed ownership for the production of catalogs and direct mail pieces from concept to mailing.• Created and monitored production schedules, budgets and expenses for assigned projects.• Acted as the liaison between senior management, merchant organization and the creative department.• Managed the creative process and relationships with both internal/external creative teams and agencies.• Partnered closely with multiple areas within marketing to develop the catalogs, offering production alternatives to meet budgets and achieve successful brand right end products.
Michelle Braslin Skills
Michelle Braslin Education Details
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Marketing And Public Relations
Frequently Asked Questions about Michelle Braslin
What company does Michelle Braslin work for?
Michelle Braslin works for Special Australia
What is Michelle Braslin's role at the current company?
Michelle Braslin's current role is Team Lead (GAD).
What schools did Michelle Braslin attend?
Michelle Braslin attended Fordham University.
What skills is Michelle Braslin known for?
Michelle Braslin has skills like Creative Direction, Fashion, Marketing, Digital Marketing, Advertising, Direct Mail, Public Relations, Strategy, Project Management, Email Marketing.
Who are Michelle Braslin's colleagues?
Michelle Braslin's colleagues are Greg Dimopoulos, Lynne Carter, Brynee Roche, Sophie Simmons, Cameron Morris, Toby Moore, Justin Butler.
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