Development and management of communication, sponsorship & digital vision, strategy and roadmap across the region, covering multi oil and gas activities presenting in 43 countries.Budget holder for all media investment and sponsorship across the region.Team management including direct reports and staffs in subordinate countries.

Develop brand architecture covering 10+ major brands plus agent brands, and related normsBuild and enhance brand equity across business lines covering corp. communication, architecture and marine.Lead branding related marketing campaigns across North Asia market, including S. Korea, Taiwan and Japan. Management of direct reports plus 10+ marketing staffs in branches in North Asia.

Manage the national projects, including standardization, bidding, products development, distributors screening & authorization, production and supplement optimization, sales follow-up and trainings.Develop and implement distributor program and customer royalty program, plus OEM related program.In charge of all events and activities across business line.Manage project team

Management of internal and external communication; establish and maintain PR network covering government, industries associations, and etc.Management of media budget and investment Development norms of multi brand strategy across business lines.Sourcing and screening for new brands and negotiation.

Implement of licensing for brands & productsImplement VI & all display norms in franchised chain storesResponsible for road show, sire promotions and beauty assistants managementAgencies sourcing and management, including PR, events, merchandise, prints and intelligencesGot promoted to senior position after 1st year boarding on job.