Senior Client Advisor
Current- Leading client management and marketing strategy for a key client, with a particular focus on digital marketing and acquisition
Sep 2024 - Present
AeroLeads people directory · profile
Michelle Mora Email & Phone Number
Digital Marketing Strategist | Relationship Builder | Brand Strategist
at
Crossbow Group, LLC
1 work email found
@pixacore.com
LinkedIn matched
✓ Verified Jul 2026
4 data sources
Profile completeness 86%
Current company
Role
Digital Marketing Strategist | Relationship Builder | Brand Strategist
Location
Trumbull, Connecticut, United States
Who is Michelle Mora? Overview
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Quick answer
Michelle Mora is listed as Digital Marketing Strategist | Relationship Builder | Brand Strategist at Crossbow Group, LLC, based in Trumbull, Connecticut, United States. AeroLeads shows a work email signal at pixacore.com and a matched LinkedIn profile for Michelle Mora.
Michelle Mora previously worked as Senior Client Advisor at Crossbow Group, Llc and Digital Strategist, Director at Pixacore. Michelle Mora holds Master Of Business Administration - Mba, Marketing from D'Amore-Mckim School Of Business At Northeastern University.
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{first}.{last}@pixacore.com
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Profile bio
About Michelle Mora
As a senior marketing professional, I create multi-channel content and marketing strategies that strengthen partnerships, engage consumers & customers, and enhance brands. I do this by forging collaborative partnerships with internal and external stakeholders, leading teams from creative concept through to execution and measurement, while optimizing processes, performance, and costs. CORE SKILLS:• Marketing & Communications Strategy• Multi-Channel Content Development• Digital Marketing & Media Strategy• Customer Relationship Management (CRM)• Consumer Engagement• Lead Generation• Brand Positioning• Market Research• Social Media• SEO/SEM• Data Analysis• Process Optimization• Budget Monitoring• Team DevelopmentINDUSTRIES:CPG, Healthcare, Technology, Financial Services, Retail, Non-profit, Pharma
Current workplace
Michelle Mora's current company
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7 roles
Michelle Mora work experience
A career timeline built from the work history available for this profile.
Digital Strategist, Director
- Led strategy initiatives for multiple clients:Rare disease client (medical food): created positioning and launched multiple marketing tactics for their U.S. launch, including social media and influencer strategies and plansPharma client: crafted multiple strategies related to CRM/email marketing, lead generation, and content creation- Created detailed patient journeys based on primary and third-party research- Participated in company new business pitches, resulting in new clients for the agency- Created an annual planning best practices guide- Participated in the culture committee through the creation of an internal company newsletter- Mentored a new hire and provided guidance to help her thrive in a new agency environment
Nov 2021 - Dec 2023
Vice President, Digital Marketing Services
- Led team in strategy and execution of ABM and consumer digital marketing programs across 10+ accounts and industries- Contributed to the development of the LSC Digital Marketing Plan and managed the execution of related tactics, to position the company for additional growth - Participated as a committee member of the office re-opening team related to COVID-19- Hired and facilitated training for several new team members in areas of email marketing and digital media
May 2020 - Oct 2020
Vice President
- Led cross-functional, geographically dispersed team of ten in creation, execution of integrated marketing and media campaigns, which resulted in multi-year market share growth for the Five Star brand as well as high client satisfaction scores- Delivered exceptional digital engagement rate increase for the Five Star brand in one year, during a time when the annual budget was reduced significantly- Developed brand positioning and brand story for a new premium leather goods brand, sold via the e-commerce channel- Produced multiple years of high-profit margins and revenue growth through new business development wins and strong P&L management
Dec 2014 - Sep 2019
Sr. Account Director (Ryan Partnership)
- Mentored and led a team of 8 (across account, analytics, creative, planning and production) that conceived and executed strategic marketing and media programs for B2C and B2B clients- Developed brand positioning and guidelines for multiple brands, including CareCentrix (at-home healthcare, DME), AT-A-GLANCE, Five Star, Cessna and HJ Sims, supported by data and research- Collaborated on the creation of a loyalty and technology strategy for Dash-In (convenience stores)- Led over 10 successful web, e-commerce, and mobile projects during my tenure
Apr 2010 - Dec 2014
V.P. / Group Director, Marketing
- Led digital marketing for Kraft Foods account, including marketing research and strategy, digital advertising, website development, SEO, content distribution deals, CRM acquisition and retention programs- Achieved significant account growth over a four year span, frequently exceeding aggressive revenue and profit targets- Drove multiple new business pitches, both for existing and prospective accounts- Participated actively in office leadership initiatives: launched Mentor Program, led annual Community Service Day, and participated in the Learning Council Task Force
Jun 2005 - Apr 2010
Account Director
- Led strategic marketing services, market research, client management, financial management, and new business development for key accounts, including: SC Johnson, Purina, IBM and Nestle- Success of the client accounts contributed significantly to R/GA winning AdWeek's Best Creative Agency (2001) and Best Interactive Agency awards- Directed a global site redesign of IBM.com in multiple languages, producing efficiencies using common web templates- Launched and executed first-ever CRM program for SC Johnson- Mentored and managed career growth of 3 members of R/GA's client services team- Presented digital marketing best practices at industry seminars and as a guest lecturer at the NYU School of Business
Oct 1999 - Jun 2005
2 education records
Michelle Mora education
Master Of Business Administration - Mba, Marketing
D'Amore-Mckim School Of Business At Northeastern University
B.S. Ceramic Engineering, Minor: Mathematics
Alfred University
FAQ
Frequently asked questions about Michelle Mora
Quick answers generated from the profile data available on this page.
What company does Michelle Mora work for?
Michelle Mora works for Crossbow Group, LLC.
What is Michelle Mora's role at Crossbow Group, LLC?
Michelle Mora is listed as Digital Marketing Strategist | Relationship Builder | Brand Strategist at Crossbow Group, LLC.
What is Michelle Mora's email address?
AeroLeads has found 1 work email signal at @pixacore.com for Michelle Mora at Crossbow Group, LLC.
Where is Michelle Mora based?
Michelle Mora is based in Trumbull, Connecticut, United States while working with Crossbow Group, LLC.
What companies has Michelle Mora worked for?
Michelle Mora has worked for Crossbow Group, Llc, Pixacore, Lsc Digital, Epsilon, and Digitas.
How can I contact Michelle Mora?
You can use AeroLeads to view verified contact signals for Michelle Mora at Crossbow Group, LLC, including work email, phone, and LinkedIn data when available.
What schools did Michelle Mora attend?
Michelle Mora holds Master Of Business Administration - Mba, Marketing from D'Amore-Mckim School Of Business At Northeastern University.
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