A busy free-lancer with a wide selection of lovely clients across a variety of business sectors from garden centres to family lawyers.

Fully accredited Social Media Marketing Manager trained by Digital Mums graduated in July 2018.

For the past twelve years I have been the dedicated CEO of my household. With three boys, a dog, a cat (also boys) and a husband it has been a wonderful if exhausting experience

For Elizabeth Arden I worked in the Marketing team managing the Skincare, Cosmetics and Gift sectors. Working closely with the HQ in New York, I implemented the brand marketing programme within the UK market. This was a wide-reaching role, including product line management, stock forecasting, advertising, PR, sales promotions, logistics, market research and new product roll out. The role required a perfect balance between creativity and numeracy with high levels of communication skills.

To cover a maternity leave, I briefly managed the Reach Toothbrush and Extraclean moist toilet tissue brands.

Before settling down to be married & mortgaged, I travelled through South-East Asia, Australasia and South Africa on an unforgettable & mind-expanding journey of a life-time.

As a senior member of the marketing team I managed the portfolio of brief brands for Playtex Ltd. (part of the Sara Lee Branded Apparel group.)These brands included:Essensis (breakthrough technology seamless underwear)Superlook Secrets (Control wear)Cherish (Classic cotton briefs)Corsetry brands (18 Hour, Fits Beautifully & Superlook)The brand values combined to a value of $11m which I increased from 1.1% of the brief brand market to 2.2% between 2000-2001. After… Show more As a senior member of the marketing team I managed the portfolio of brief brands for Playtex Ltd. (part of the Sara Lee Branded Apparel group.)These brands included:Essensis (breakthrough technology seamless underwear)Superlook Secrets (Control wear)Cherish (Classic cotton briefs)Corsetry brands (18 Hour, Fits Beautifully & Superlook)The brand values combined to a value of $11m which I increased from 1.1% of the brief brand market to 2.2% between 2000-2001. After noticing the new and emerging market for control and support briefs, I was able to increase the brand value of Superlook Secrets by 20% over the same period. These achievements ensured my promotion to Senior Brand Manager.My role gave me responsibility for the full marketing mix: NPD input with Rome HQ, product line management, stock forecasting, advertising & advertorials, PR, promotions, market research & communication of marketing programme to trade & internal Playtex departments. Show less

I assisted the Brand Manager with the Affinity brand - Playtex's pivotal under-wire bra brand.

Brand Assistant for all skincare & cosmetics brands under the Guerlain umbrella. Assisting Marketing Manager with : Promotions, stock forecasting, product line management & communication of the mareting programme to trade and internal Guerlain departments.Achievements: - I organised the first national skicare promotion and achieved sales of +170%- Through diligent stock forecasting I was able to increase the service level from 92% in 1997 to 96% in 1998 whilst reducing stock… Show more Brand Assistant for all skincare & cosmetics brands under the Guerlain umbrella. Assisting Marketing Manager with : Promotions, stock forecasting, product line management & communication of the mareting programme to trade and internal Guerlain departments.Achievements: - I organised the first national skicare promotion and achieved sales of +170%- Through diligent stock forecasting I was able to increase the service level from 92% in 1997 to 96% in 1998 whilst reducing stock holding from 102.5K in 1997 to 87.8K in 1998. Show less

Reporting to the Head Buyer, I assisted with the purchasing and creative design of new jewellery ranges in conjunction with overseas manufacturing locations. The role also involved sales analysis and stock control with responsibility for product line managment.Highlight: I was fortunate enough to be invited on a buying trip to Bangkok in October 1997, meeting suppliers and creating a new product range.

Sales advice given over the phone and face to face. Customer queries and complaints.