Responsible for leading global integrated marketing strategies for Emerson’s measurement instrumentation portfolio. Leader in industry and vertical campaign strategy development, customer acquisition and experience and GTM commercialization planning.

Responsible for leading a team that drives and manages global integrated marketing strategies for Emerson’s Measurement Solutions group respective to Flow, Pervasive Sensing, and Level technologies. Key areas of focus include: team development, leadership and training, messaging strategy development, asset creation, campaign planning/deployment and global execution for product and industry focused marketing initiatives.

Responsible for leading global integrated marketing strategies for Emerson’s Flow Solutions group and effectively cultivating prospects/customers across the customer lifecycle through planning and executing marketing programs respective to the Micro Motion, Rosemount, and Daniel business units.

Key Responsibilities:• Lead in-house design agency supporting the Capital Markets business line• Create asset driven global marketing and advertising campaigns• Focus on business development and serve as business partner to leadbrokerage teams• Deliver internal and external training courses to ensure successful execution of newsoftware programs such as CRM tools, Deal ManagementKey Achievements:• Achieved 30% YoY growth• Supported the marketing campaigns that contributed to the sale of $10B in property assets• Garnered 4 design and industry awards in 2015/2016

Product Marketing Manager for Baroid and sub-PSL's.Key Responsibilities:• Develop and lead global marketing and advertising campaigns in alignment with strategic direction of the company• Create internal publication geared to improve employee engagement and communication strategic directives• Design and create of Health, Safety, and Environment (HSE) communication programsand competency metrics• Develop marketing and communication strategy to be deployed at global trade shows(OTC, OTC Asia Pac, AADE, DUG)• Design and create marketing sales kits• Deliver internal and external training courses to convey strategic direction of thecompany, and educate global teams on key industry technologiesKey Achievements: • 2015 SPE Published author (SPE 173500)• 2015 Technology and Innovation Award• 2014 and 2015 Halliburton Academy invitee• 2013 MVP – Received for leadership and project management roles in the successfullaunch of strategic alliance in Canada• 2014 MVP – Financial Leadership Performance• 2014 Exhibitor of the Year Award, AADE Conference (Houston Texas)• 1% Market Share Gain for my specific business segment• Developed, launched, and delivered Spanish internal/external conference programs inSouth America

Key Responsibilities:• Develop and lead marketing and advertising campaign (1200+ accounts)• Design and creation of marketing sales kits• Manage Social Media accounts• Manage multiple projects simultaneously such as marketing to the Hispanic community,coordinating employee training and continuing education hours• Develop and supervise a marketing plan that caters to the Hispanic communityKey Achievements:• 25%+ growth in the Hispanic market• Improved Social Media user engagement via community outreach programs andphilanthropic programs