Responsible for developing and maintaining accurate forecasts of product demand to ensure optimal inventory levels, minimize costs, and maximize customer satisfaction. Analysing historical sales data, market trends, and seasonal patterns to create reliable demand forecasts. Collaborate with cross-functional teams, including sales, marketing, production, and logistics, to align demand planning with business objectives and strategic initiatives.Key Responsibilities:1. Forecast Development: - Analyze historical sales data, market trends, and promotional activities to create and maintain accurate demand forecasts. - Utilize statistical forecasting tools and techniques to generate short-term and long-term demand plans. - Monitor forecast accuracy and adjust forecasts based on demand variability and changing market conditions.2. Collaboration: - Work closely with sales and marketing teams to incorporate insights from promotions, new product launches, and market intelligence into demand forecasts. - Collaborate with supply chain and production teams to ensure alignment between demand forecasts and production plans. - Facilitate regular meetings with cross-functional teams to review forecasts, discuss potential issues, and align on demand planning strategies.3. Inventory Management: - Optimize inventory levels to balance service levels and costs, ensuring sufficient stock to meet customer demand while avoiding excess inventory. - Monitor inventory turnover rates and implement strategies to improve efficiency.4. Reporting and Analysis: - Prepare and present demand planning reports and forecasts to senior management, highlighting trends, insights, and potential risks. - Conduct root cause analysis on discrepancies between forecasted and actual demand, identifying areas for improvement.5. Continuous Improvement: - Identify opportunities for process improvements within the demand planning function and implement best practices.