Michelle Small

Michelle Small Email and Phone Number

Toronto, ON, CA
Michelle Small's Location
Melbourne, Victoria, Australia, Australia
Michelle Small's Contact Details

Michelle Small work email

Michelle Small personal email

n/a
About Michelle Small

I’m a marketing and media professional with a vast array of experience from nearly every corner of the world. Truly inquisitive at heart, I have a knack for asking the right questions at the right time, and have never encountered a challenge I couldn’t solve. I am a lifelong learner, and possess an unparalleled attention to detail, the combination of which allows me to effectively problem solve, no matter the client, project or industry. From chocolate factories and advertising agencies to TV and radio stations, I’ve worked in a variety of roles, sectors and countries to great success. These experiences have given me a unique ability to manage and lead multi-disciplinary and complex projects. As a Marketing Advisor, keeping my team and clients happy while remaining inspired is my top priority. Change and high pressure energizes me. Experience tells me I can calmly step into the fire of a fast-paced environment and thrive. I love discovering and immersing myself in new cultures and making new contacts, so please reach out if you want to talk all things marketing, travel and/or advertising-related.Specialties: brand management, strategy, account management, project management, leadership and marketing

Michelle Small's Current Company Details
Australian Film Institute (AFI) | Australian Academy of Cinema and Television Ar

Australian Film Institute (Afi) | Australian Academy Of Cinema And Television Ar

View
Head of Marketing
Toronto, ON, CA
Website:
aacta.org
Employees:
36
Michelle Small Work Experience Details
  • Australian Film Institute (Afi) | Australian Academy Of Cinema And Television Ar
    Head Of Marketing
    Australian Film Institute (Afi) | Australian Academy Of Cinema And Television Ar
    Toronto, On, Ca
  • Australian Film Institute (Afi) | Australian Academy Of Cinema And Television Arts (Aacta)
    Marketing And Communications Manager
    Australian Film Institute (Afi) | Australian Academy Of Cinema And Television Arts (Aacta) Apr 2021 - Present
    Melbourne, Victoria, Australia
    Manage the marketing and membership teams, agency relationships and media contacts. Create and execute marketing plans, strategic communications, and growth strategies as a key part of the leadership team. Execute the marketing for Australia’s premier screen Awards ceremony, the AACTA Awards. This includes securing national and international media coverage, increasing overall brand awareness, developing collateral, and managing media during the event, red carpet and press junkets (see… Show more Manage the marketing and membership teams, agency relationships and media contacts. Create and execute marketing plans, strategic communications, and growth strategies as a key part of the leadership team. Execute the marketing for Australia’s premier screen Awards ceremony, the AACTA Awards. This includes securing national and international media coverage, increasing overall brand awareness, developing collateral, and managing media during the event, red carpet and press junkets (see highlights video from the 2021 awards ceremony). Other duties include; planning and implementing social media strategies across TikTok, Instagram, Facebook, Twitter, YouTube and Weibo, positioning and branding for the AACTA Awards, monitoring industry trends, and delivering on all marketing KPIs.Key results:- Minimum 10% follower growth across all social media platforms- 350% increase in media reach and 30% increase in PR value- 360% increase in positive media coverage compared to 2020 Show less
  • Fyi Media
    Digital Marketing Specialist
    Fyi Media Jan 2016 - Present
    New Zealand
    Working remotely for a New Zealand based film and video production company, I work on post-production, editing, content marketing and provide media recommendations. After taking client briefs, I storyboard, scout locations, and produce videos tailored to their needs. This includes corporate sales videos, OH&S content, promotional material, advertising and more. My skills include developing and optimising content for small-screen viewing, mentoring 'talent' for piece-to-camera… Show more Working remotely for a New Zealand based film and video production company, I work on post-production, editing, content marketing and provide media recommendations. After taking client briefs, I storyboard, scout locations, and produce videos tailored to their needs. This includes corporate sales videos, OH&S content, promotional material, advertising and more. My skills include developing and optimising content for small-screen viewing, mentoring 'talent' for piece-to-camera interviews, and framing film shots for the greatest impact. In addition to this I have honed my content marketing, social media strategy, campaign analysis, and branding skills. Show less
  • Thirst Creative
    Marketing Strategist | Senior Account Manager
    Thirst Creative Sep 2017 - Apr 2021
    Melbourne, Australia
  • Liberty Financial Pty Ltd
    Marketing Advisor
    Liberty Financial Pty Ltd Feb 2017 - Sep 2017
    Melbourne, Australia
  • Walter'S Shoe Care
    Sales Account Manager
    Walter'S Shoe Care Feb 2015 - Jan 2016
    Toronto, Canada Area
  • Network Ten
    Station Services | Unit Manager
    Network Ten Apr 2012 - Jun 2014
    Melbourne, Australia
  • Edge Radio 99.3Fm
    Advertising Account Manager
    Edge Radio 99.3Fm 2010 - 2012
    Hobart, Australia
  • Mondelēz International
    Customer Service | Events Marketing | Tourism
    Mondelēz International Jan 2002 - Nov 2010
    Dunedin, New Zealand

Michelle Small Skills

Event Management Copywriting Sponsorship Marketing Broadcast Social Media Digital Media Marketing Strategy Management Social Media Marketing Video Production Project Management Sales Editing Leadership Marketing Communications Radio Broadcasting Digital Marketing Entertainment Time Management Radio Producing Digital Strategy Advertising Creative Solutions Problem Solving Creative Problem Solving Creativity Audio Editing Client Service Production Broadcast Journalism Public Relations Integrated Marketing Production Assistance Live Events Contractor Management Outside Broadcast Unit Production Management Photoshop Contract Negotiation Strategy Business Strategy Creative Strategy Stakeholder Engagement Stakeholder Management

Michelle Small Education Details

Frequently Asked Questions about Michelle Small

What company does Michelle Small work for?

Michelle Small works for Australian Film Institute (Afi) | Australian Academy Of Cinema And Television Ar

What is Michelle Small's role at the current company?

Michelle Small's current role is Head of Marketing.

What is Michelle Small's email address?

Michelle Small's email address is ms****@****.org.au

What schools did Michelle Small attend?

Michelle Small attended University Of Otago, Aoraki Polytechnic, Rmit University, Rmit Online.

What skills is Michelle Small known for?

Michelle Small has skills like Event Management, Copywriting, Sponsorship, Marketing, Broadcast, Social Media, Digital Media, Marketing Strategy, Management, Social Media Marketing, Video Production, Project Management.

Who are Michelle Small's colleagues?

Michelle Small's colleagues are Ivan Vukusic, Daniel Carracher, Enni-Mariam Balo, Dave Sidhu, Carly Daniels, Sam Buckland, Hayley Toth.

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