Michelle Blake

Michelle Blake Email and Phone Number

Brand Marketing Manager @ MasterCorp, Inc.
Orlando, FL, US
Michelle Blake's Location
Greater Orlando, United States, United States
Michelle Blake's Contact Details

Michelle Blake personal email

n/a
About Michelle Blake

I am a brand marketing professional with 10+ years of experience in private, public, and nonprofit sectors. Recognized for maximizing brand awareness, sales, and profitability, I have a verifiable history of contributing directly to company growth and expansion throughout my career. Professional focal points include go-to-market strategy, product marketing, product innovation, project management, customer relationship management, corporate communications, social media marketing, formula development, packaging, budget control, event coordination, media planning and cross-functional management.  Most recently, I was the Brand Manager at Jeunesse Global. In this role, I oversaw the management of a brand portfolio representing 39% of the company’s multi-billion-dollar revenue. This involved supervising the full product cycle, developing brand positioning and messaging content, and translating market data into opportunities for entry or growth.

Colleagues describe me as a progressive, driven, down-to-earth, marketing expert who can be relied on to offer strategies and solutions that deliver the intended results.

Michelle Blake's Current Company Details
MasterCorp, Inc.

Mastercorp, Inc.

View
Brand Marketing Manager
Orlando, FL, US
Employees:
2371
Michelle Blake Work Experience Details
  • Mastercorp, Inc.
    Brand Marketing Manager
    Mastercorp, Inc.
    Orlando, Fl, Us
  • Jeunesse Global
    Senior Brand Manager
    Jeunesse Global Jul 2023 - Present
    Altamonte Springs, Florida, Us
  • Monat Global
    Marketing Director, Haircare
    Monat Global Feb 2023 - Jun 2023
    Doral, Florida, Us
  • Jeunesse Global
    Brand Manager
    Jeunesse Global Dec 2015 - Dec 2022
    Altamonte Springs, Florida, Us
    • Maintained oversight of a brand portfolio accounting for 39% of the revenue for a multi-billion dollar company.• Monitored 70 SKUs globally in the nutrition, beauty, and skincare industries.• Demonstrated experience with product development, product innovation, brand positioning, communications strategy, calendar planning and creative resources management.• Engaged with Scientific Advisory Board members and R&D on innovative formulas.• Translated study results into impactful omni-channel marketing strategy.• Developed and launched Jeunesse Spa Botanicals skincare in 2019, contributing to $4M+ in sales for the Latin American market.• Identified an opportunity for flagship brand Luminesce in saturated luxury skincare category by launching its first-ever limited time offer product, delivering on Q4 2019 sales forecast.• Created product positioning, messaging, and go-to-market plans for assigned brands including RVL Haircare system and Jeunesse Spa Botanicals Hair Care.• Collaborated with the CMO and Creative Team to create marketing collateral.• Partnered with market leaders and digital team to develop sales promotions and campaigns.
  • Jeunesse Global
    Senior Project Manager - Marketing
    Jeunesse Global Dec 2015 - Nov 2016
    Altamonte Springs, Florida, Us
  • Funds2Orgs- Shoe Drive Fundraiser!
    Marketing Strategist
    Funds2Orgs- Shoe Drive Fundraiser! Jul 2015 - Nov 2015
    Orlando, Florida, Us
    Empowering nonprofits & for profits to develop fundraising strategies and build corporate responsibility programs
  • Hard Rock International
    Marketing Projects Hotels & Casinos
    Hard Rock International Feb 2013 - May 2015
    Davie, Fl, Us
    Highlights:Collaborated on Brand activation for several programs worldwide including Kids Club, Wellness, Holiday and Sound of Your Stay music program.Increased brand visibility through management and coordination of celebrity wrangling efforts with partner agencies.Created social media messaging for hotel launches, contributed to 10% increase in social media industry ranking since 2013Continuously drove brand program growth through creation of decks, marketing materials and served as a key contact for franchise partnersConducted research, competitive analysis on hotel performance, trends and make recommendations for program development opportunities
  • Beazer Homes
    Marketing & Sales Analyst
    Beazer Homes 2011 - 2012
    Atlanta, Georgia, Us
    Project Managed all marketing communication and budgetary aspects of sales center openings for up to 5 sales centers at a time including: sales collateral, merchandising, event planning, training materials and competitive market analysis.Negotiated new contracts and renegotiated existing vendor contracts, reducing overall event budget spending.

Michelle Blake Skills

Public Relations Social Media Marketing Communications Event Planning Press Releases Leadership Internal Communications Event Management Social Media Marketing Management Competitive Analysis Community Outreach Project Management Customer Service Media Relations Sales Human Resources Salesforce.com Brand Loyalty Basecamp Operating Budgets New Store Openings Strategic Planning

Michelle Blake Education Details

  • Centennial College
    Centennial College
    Public Relations/Corporate Communications
  • York University
    York University
    Communications

Frequently Asked Questions about Michelle Blake

What company does Michelle Blake work for?

Michelle Blake works for Mastercorp, Inc.

What is Michelle Blake's role at the current company?

Michelle Blake's current role is Brand Marketing Manager.

What is Michelle Blake's email address?

Michelle Blake's email address is mi****@****bal.com

What schools did Michelle Blake attend?

Michelle Blake attended Centennial College, York University.

What skills is Michelle Blake known for?

Michelle Blake has skills like Public Relations, Social Media, Marketing Communications, Event Planning, Press Releases, Leadership, Internal Communications, Event Management, Social Media Marketing, Management, Competitive Analysis, Community Outreach.

Who are Michelle Blake's colleagues?

Michelle Blake's colleagues are Eric Ramsey, Shanetta Graham, Kenroy Mckenzie, Deandre Crandle, Matthew Montgomery, Candice Holland, Jaime Morales.

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