At CleverCat Services, a company I founded to cater to all your business needs, I focus on building strong client relationships that are built on mutual trust and open communication. This foundation allows me to provide strategic oversight and personal engagement, ensuring your project outcomes exceed even the highest expectations. With extensive experience in account management and project coordination, I specialize in turning client visions into measurable results.My expertise lies in Search Engine Optimization (SEO), digital advertising sales, and social media marketing. I have a proven track record of enhancing online visibility and driving revenue growth for clients by implementing targeted digital strategies. My approach is backed by rigorous market research and data analysis, ensuring that campaigns are informed by real-world insights and trends.I am passionate about the ever-evolving digital landscape and thrive on the challenges it presents. Let’s connect to discuss how CleverCat Services can help you achieve outstanding results!
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FounderClever-Cat Jun 2024 - Present -
Account Services CoordinatorSr&B Advertising Aug 2023 - Jun 2024Bel Air, Maryland, United StatesIn my role as Account Services Coordinator at SR&B Advertising, I am dedicated to enhancing client relations and project efficiency. My responsibilities include:Client Relations: Develop and maintain robust relationships with clients and vendors, serving as the primary point of contact and managing daily communications to ensure client satisfaction.Project Coordination: Assist with comprehensive project management, including timeline tracking, budget oversight, and development of creative briefs. I coordinate closely with internal teams—creative, production, and media—to ensure timely and budget-compliant delivery of projects.Strategic Support: Conduct in-depth market research and analysis to shape and inform client strategies, bolstering campaign effectiveness and client decision-making.Administrative Excellence: Manage crucial administrative tasks including invoicing, reporting, and contract management with meticulous attention to detail and a commitment to accuracy and compliance. I oversee monthly billing processes and maintain precise accounting records for multiple vendors and clients.Process Optimization: Develop and refine internal processes and systems to boost workflow efficiency across departments. I provide vital administrative support to the account services team, contributing to streamlined operations.Interdepartmental Collaboration: Work collaboratively with multiple departments to ensure the success of campaigns and ad placements, fostering a cohesive environment that enhances campaign outcomes.Meeting Coordination: Organize and coordinate bi-monthly meetings with vendors and clients to review progress and align on future objectives, ensuring ongoing success and relationship growth.I strive to provide seamless service that not only meets but consistently exceeds expectations, driven by a passion for delivering high-quality solutions in the dynamic advertising sector. -
Account ManagerSkytech Consultancy Nov 2022 - Apr 2023Research and Opportunities Identification: Researched contracting opportunities based on forecasts from the Department of Education (ED) and the Centers for Medicare & Medicaid Services (CMS). Utilized platforms such as GSA eBuy and the Federal Procurement Data System (FPDS) to identify relevant contracts, RFIs, RFPs, and RFQs.Proposal Development: Assisted in writing responses to RFIs, RFPs, and RFQs, contributing to comprehensive and competitive submissions.Event Management: Created and implemented an event tracker for government events of interest, supporting both leadership and business development team members in staying informed and engaged.Reporting and Analysis: Prepared weekly business development reports for the Senior Business Development Executive, providing insights and updates on progress and prospects.Collaboration and Coordination: Facilitated meetings with business partners and government clients to foster relationships and advance project goals.Recruitment Support: Assisted the technical recruiter as needed, helping to align recruitment efforts with ongoing business needs and projects.This role required a combination of analytical acumen, strategic thinking, and effective communication skills, all of which I applied diligently to support our business development objectives. -
Senior Customer Service RepresentativeUnder Armour Mar 2022 - Nov 2022 -
Customer Service RepresentativeUnder Armour Oct 2018 - Mar 2022Baltimore MdCustomer Interaction: Handled customer inquiries, complaints, billing questions, and requests for payment extensions or service changes, involving a variety of products such as ICON, Armour Box, Xpress, and standard orders.Conflict Resolution: Calmed angry callers, rebuilt trust, and navigated the company's resources to resolve problems, ensuring customer satisfaction and loyalty.Solution Design: Developed optimal solutions tailored to customer needs, leveraging a deep understanding of company products and services.Internal Collaboration: Interfaced daily with internal partners in accounting, new business, and operations departments to facilitate cohesive service delivery and resolve any operational issues affecting customer satisfaction.This role required strong problem-solving skills, excellent communication abilities, and a commitment to providing exceptional customer service, all of which I consistently delivered to enhance customer experiences and company reputation. -
Search Engine Optimization ExternUnder Armour Sep 2019 - Dec 2019Baltimore, Maryland AreaDuring my time as a Search Engine Optimization Extern, I engaged in several key activities aimed at enhancing our web presence and understanding user behavior. My contributions included:Data Analysis: Focused on pulling and analyzing data related to Google search positions to inform our SEO strategies.Web Page Optimization: Assisted in the optimization of over 1,000 live web pages, improving their visibility and performance in search engine results.Team Collaboration: Participated in global team meetings, contributing to strategy discussions and operational improvements.Communication Enhancement: Aided in opening lines of communication between the call center and the SEO team, helping to align our SEO efforts with consumer search behaviors and support needs.This role provided me with valuable insights into the mechanics of search engine optimization and the importance of coordinated team efforts in achieving digital marketing objectives. -
Marketing ManagerSilver Spring Mining Co May 2018 - Oct 2018Bel Air Md• Handled opening procedures to include bank deposits and ensured the timeliness of staff. • Handled social media marketing and in-store promotions.• Represented the brand in-store and in-person while ensuring customer loyalty. • Coordinated with potential clients via email and face-to-face meetings. • Worked with event venues to coordinate catering partnerships and contracts. -
General ManagerThe Tea Trolley May 2013 - May 2018104 Main St Delta Pa• Promoted to manager position to train and supervise 10+ servers. • Oversaw staff by providing direction and handed scheduling when the owner was away. • Fostered an environment where guests enjoy high service levels and employees are motivated to deliver top performance. • Managed front-end operations to ensure friendly and efficient transactions at checkout. • Managed weekly inventory and supply tracking, noting items requiring reordering.• Compiled and wrote a manual for everyday operations, recipes, and maintenance.• Handled procurement and merchandising of $3500-$4500 of product on display.• Coordinated events ranging from 5-120 people in-house and on location.
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Events Coordinator/Personal AssistantMwfit Jun 2017 - Oct 2017Abingdon Md• Wrote a manual for everyday operations and monthly events and classes.• Oversaw staff by providing direction and handling scheduling when the owner was away. • Coordinated events ranging from 5-50 people, including vendor events, group fitness classes, specialty classes, and paint nights.
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R.I.P.P.E.D. InstructorMwfit Jun 2017 - Oct 2017Abingdon, Maryland• Handled marketing of classes and special events via social media, email campaigns, advertisements, and local signage.• Instruct and organized 60 min group fitness classes.
Frequently Asked Questions about Michelle Hayes
What company does Michelle Hayes work for?
Michelle Hayes works for Clever-Cat
What is Michelle Hayes's role at the current company?
Michelle Hayes's current role is Founder, CleverCat.
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