Regional Marketing Manager
Current
2024 - Present
~2 yrs 5 mos
AeroLeads people directory · profile
Michelle C. Email & Phone Number
B2B /B2C Marketing Strategy | Account-based Marketing | Demand Generation | Digital Marketing | Program Management | Field Marketing | Sales Campaigns | Software-as-a-service (SaaS, PaaS)
at
SAS
LinkedIn matched
✓ Verified Jun 2026
3 data sources
Profile completeness 100%
Current company
Role
B2B /B2C Marketing Strategy | Account-based Marketing | Demand Generation | Digital Marketing | Program Management | Field Marketing | Sales Campaigns | Software-as-a-service (SaaS, PaaS)
Location
Singapore, Singapore, Singapore
Who is Michelle C.? Overview
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Quick answer
Michelle C. is listed as B2B /B2C Marketing Strategy | Account-based Marketing | Demand Generation | Digital Marketing | Program Management | Field Marketing | Sales Campaigns | Software-as-a-service (SaaS, PaaS) at SAS, based in Singapore, Singapore, Singapore. AeroLeads shows a matched LinkedIn profile for Michelle C..
Michelle C. previously worked as Regional Marketing Manager at Sas and Digital Marketing - Certification Program at Boston Consulting Group (Bcg). Michelle C. holds Bachelor’S Degree, Bachelor Of Commerce (Majors: Marketing And Electronic Commerce.) from Deakin University.
Company email context
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SAS
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Profile bio
About Michelle C.
* Accomplished and results-driven B2B and B2C Marketing Communications professional with extensive International Marketing experience in the Software/SaaS & Cloud Industry. * Solid experience in delivering high-impact enterprise client programs targeted at C-suite Business Executives (CEOs, CIOs. CFOs) through regional industry vertical marketing programs.* Strong background in developing regional demand generation campaigns and content marketing assets.* Developed account-based marketing plans for key clients and joint product launches.* Highly adept with Online Webinar/Webcasting, Marketing Automation software and lead management tools (Eloqua, Salesforce CRM, ON24, GoToWebinars)* Demonstrated proficiencies in strategy planning, project development and digital marketing.Specialties: - Integrated Marketing Campaigns, Field Marketing, B2B Marketing programs, Digital Marketing and Social Media Marketing; Paid Advertising, Telemarketing, Lead Development, Demand Generation; Strategic alliances and partnership; Strategic planning skills; Trade show management; Sponsorship Management; Business development; Client relationship management; Market segmentation and planning; Leadership and manpower resource planning; Branding & brand management; Local image programmes; Public Relations; Media Relations; Communications Strategy.
Listed skills include Management, Business Development, Marketing, Leadership, and 23 others.
Current workplace
Michelle C.'s current company
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10 roles · 22 years
Michelle C. work experience
A career timeline built from the work history available for this profile.
Digital Marketing - Certification Program
Current
2023 - Present
~3 yrs 5 mos
Business Advisory (Pro Bono)
Current
2023 - Present
~3 yrs 5 mos
Regional Marketing Communications Manager, Asia Pacific
Current
2018 - Present
~8 yrs 5 mos
Marketing Manager Asia Pacific
2017 - 2018
~1 yr
Marketing Programs Manager Asia Pacific, Program Manager Innovation Office
Led the development of corporate marketing strategy and global brand image programs to drive profitable growth. Responsible for HP thought leadership programs and managed new products and solutions launches for the enterprise segment. Owns the go-to-market programs with HP’s key global alliances partners. Responsible for the B2B marketing strategy for top.
2012 - 2015
~3 yrs
Marketing Manager Southeast Asia
Deliver multi-faceted strategies and programs to position HP Consulting Services portfolio in the Southeast Asian markets. Orchestrated a customer-focused approach to marketing and sales programs through the development of sales program frameworks, account-centric plans/workshops and installed based customer programs.
2010 - 2012
~2 yrs
Manager, Strategic Programmes Development
Responsible for the planning and development of key marketing programmes and communications strategies to market interactive digital media and entertainment products and services locally and globally.
2008 - 2010
~2 yrs
Regional Marketing Manager, Global Business Services (Formerly Pwc Consulting) - Contract Position
Responsible for the leadership and development of marketing strategies and programme framework to build market awareness of IBM’s consulting services in the ASEAN region.
2008 - 2008
Marketing Manager, Asia Pacific
Responsible for the development and delivery of marketing campaigns, strategy planning and market segmentation. Customised and executed global marketing initiatives targeting the Singapore client base and managing brand image campaigns. Managed media relations for Singapore office.
2004 - 2007
~3 yrs
1 education record
Michelle C. education
-
Deakin University
FAQ
Frequently asked questions about Michelle C.
Quick answers generated from the profile data available on this page.
What company does Michelle C. work for?
Michelle C. works for SAS.
What is Michelle C.'s role at SAS?
Michelle C. is listed as B2B /B2C Marketing Strategy | Account-based Marketing | Demand Generation | Digital Marketing | Program Management | Field Marketing | Sales Campaigns | Software-as-a-service (SaaS, PaaS) at SAS.
Where is Michelle C. based?
Michelle C. is based in Singapore, Singapore, Singapore while working with SAS.
What companies has Michelle C. worked for?
Michelle C. has worked for Sas, Boston Consulting Group (Bcg), Talenttrust, Opentext, and Adnovum.
How can I contact Michelle C.?
You can use AeroLeads to view verified contact signals for Michelle C. at SAS, including work email, phone, and LinkedIn data when available.
What schools did Michelle C. attend?
Michelle C. holds Bachelor’S Degree, Bachelor Of Commerce (Majors: Marketing And Electronic Commerce.) from Deakin University.
What skills is Michelle C. known for?
Michelle C. is listed with skills including Management, Business Development, Marketing, Leadership, Segmentation, Consulting, Relationship Marketing, and Event Management.
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