Ensure UP’s programming, marketing, and development activities uphold Union Project’s mission, vision, values, and brand – while meeting the programmatic growth goals. Work to increase earned and contributed revenue, build more impactful programs, grow service to the community, foster mutually beneficial relationships, increase support and awareness of UP, and strengthen UP’s reputation.

Responsible for ensuring that genuine, healthy relationships are built with all stakeholders.Work to uphold Union Project’s mission, vision, values, and brand. Manage all aspects of marketing and communications, including daily activities, special projects, budget management, and implementation of the annual communications plan.

Database marketing company specializing in the arts.Focused on direct marketing strategy, targeting, offer development, campaign structure and testing design, response management, campaign analysis and reporting.

● Managed and oversaw all public relations and marketing communications (Included print pieces, direct mail, website, social media, e marketing and e newsletters).● Developed and implemented overall organizational marketing strategy as well as specific, targeted marketing initiatives for specific programs.● Maintained and cultivated relationships with the media.● Worked in partnership with development and program departments to meet organizational growth goals, including fundraising and programmatic reach goals.

Assisted staff in multiple program and marketing areas, including creating, maintaining and writing for the Pittsburgh Glass Center blog.

● Created new accounts, resulting in in quadrupling the total accounts during my tenure.● Developed and maintained current accounts, scheduled sessions, and set registration fees.● Interviewed, hired, and trained instructors, managed a team of 25 art educators. ● Maintained database records for all accounts and clients.

● Managed and maintained website.● Maintained database records for all events, groups, and programs.● Created and sent monthly e-newsletters, weekly tips, all other communications.● Worked closely with the President on marketing strategy.● Approached companies to request support, and partnerships.

● Developed curriculum for Drawing and Ceramics classes.● Instructed students in drawing and basic hand building, wheel throwing, and glazing techniques.● Assigned mid-term and final grades.● Facilitated classroom critiques.● Maintained the ceramics studio, mixed glazes and clay, fired kilns.