I write copy that converts to sales and increased brand recognition. I have over two decades of experience in content marketing and copywriting for brands, content and digital marketing strategy, and SEO/SEM. My primary areas of expertise are technology, healthcare, regulatory compliance, mobile marketing, social/engagement marketing, network/enterprise security, and global market access compliance. I have created content for highly regulated industries including pharmaceuticals, healthcare, and financial services. I speak fluent geek and I really enjoy the challenge of writing copy that aligns with the brand story, and is understandable and interesting to consumers, executives *and* the IT staff.I create web and marketing copy and collateral such as web site copy, blog posts, advertising copy, byliner articles, sell sheets, media kits, technical manuals and systems/software documentation, user manuals, press releases, direct mail, and white papers.I do market feasibility reports, marketing plans, and content-driven marketing campaigns to increase visibility and help brand owners connect with their target markets.I've worked with UL, FujiFilm, IBM, Panasonic, Microsoft, Apple, McKesson, Moberg Pharma, Sisley Cosmetics, the European Union's "Enjoy Bordeaux" marketing team, Ralph Lauren, Plantronics, NetGear, Terradata, SecurityLabs, Inform.com, Applied Cognetics, Dexterity Public Relations (UK Office), Imaging and Microfilm Access, TeamTV , Art101, and Sun Microsystems. My marketing agency clients include MBLM, PathInteractive, Prose Media, CreativeFeed, IconNicholson, Text100, and Dexterity Public Relations.I've also written for many online and offline news sites and publications, including Salon.com, U.S News and World Report, Wired, Popular Mechanics, MacLife, Financial IT Security, Homeland Defense Today, Fodor's Travel Wire, and Tattoo magazine.I'm based in New York City and Miami, Florida.