Michelle Groff Lancaster Email & Phone Number

PETNUTRA is a brand of research-proven natural health supplements for dogs, cats, and horses. These supplements harness our proprietary NU bioflavonoids (currently marketed as Eriomin™) to help maintain blood sugar levels within normal ranges. Our scientists formulate PETNUTRA nutraceuticals by combining NU bioflavonoids with carefully selected ingredients.

San Jose, California, US

• Serve as executive leading innovation and digital transformation programs for multi-billion-dollar corporations. Drive client business growth by developing business cases, innovation strategies and roadmaps, strategic.
• Designed and implemented Innovation Center of Excellence for leading quick service restaurant
• Develop KPIs and propose technologies to help clients solve business problems as part of project management team
• Develop business partnerships with startups, venture capital firms, industry analysts, and tech influencers
• Applied Agile methodologies to create innovation journey maps that identified critical gaps

San Jose, California, US

GO Sleeves combine the benefits of kinesiology tape and a simple-to-use compression sleeve to help people accelerate recovery, suppress pain and return to mobility. GO Fitness, Inc. is the first company produced by the LT Ventures Incubation Engine as part of LTV Digital.

Minden, Nevada, US

LTV Digital is an eCommerce and Digital Marketing Agency providing uniquely cost-effective services assisting brands to achieve scalable acquisition of new customers and maximize their lifetime value.

Dallas, Texas, US

Santa Clara, California, US

• Hired and led Customer Experience (CX) team in executing multi-million-dollar digital transformation initiative and new customer engagement model. Worked alongside executive team to drive continuous improvement and.
• Completed over 90% of CX operational roadmap initiatives
• Initiated and led CX Leadership Council of C-suite executives and global leaders across business units
• Implemented Voice of Customer (VoC) program across customer journey touchpoints
• Used Design Thinking methodology to develop customer personas and journey maps

Santa Clara, California, US

• Oversaw implementation of corporate intranet, digital employee experience program and external online customer experience program. Led digital infrastructure development, platform upgrades, and content development to.
• Initiated execution of employee digital experience program, consolidating content management and enhancing user experience by migrating legacy intranet to Adobe Experience Manager
• Migrated internal community platform from Jive to Microsoft 365
• Built online communities and automated marketing solutions for customers and partners
• Developed sales enablement platform by implementing Seismic and optimizing sales content delivery through Salesforce

Lakewood, Ohio, US

Led team responsible for all online customer collaboration and community platforms for Within3’s life science enterprise clients and their customers. Delivered Within3’s core service that facilitated mission-critical communication, collaboration, and networking for healthcare providers and institutions. Developed digital and community standards.

San Francisco, California, US

Executive Networks, a provider of leading peer networks in Human Resources, Learning and Talent. Responsible for the services that drove the majority of the membership revenue for senior C-Suite clients of Executive Networks including the online client community, cultivating valuable network relationships, leadership of client networking events and.

Developed and delivered strategic marketing programs including solution plans, programs, webinars and promotions that resulted in increased revenues as part of a vital turn-around opportunity for a twenty-three year old private Business Intelligence Consulting Business. Managed strategic partnerships and developed joint marketing programs with key.

Provo, UT, US

Accountable for the business value of the Community of Practice (CoP) program and increasing collaboration and teamwork, via the communities and other programs. Managed multiple, complex content management and community deployments to the business units. Delivered assimilation to employees on collaboration tools, Knowledge Management and CoP methodology.

Minato, Tokyo, JP

Responsible for increasing intellectual capital and delivering improved knowledge management processes through the Communities of Practice program. Partnered with key IT leaders to achieve a company-wide discussion group and Document Management strategy.

Los Angeles, CA, US

Responsible for sales accounts in both the Philadelphia and San Francisco metropolitan areas. Tasked with establishing and developing relationships with corporations both locally and nationwide. Participated in all phases of the sales cycle including cold calls, client-site visits, contract negotiations and post sales follow-up. Also responsible for.