I am the co-founder of Not Your Standard, a Cayman Islands-based brand and communications agency doing it differently. We offer innovative strategies and top-tier creative products to business visionaries, seasoned marketers and project-based campaigners on a small, fast-growing island. We’re creating things for clients that people love; the kind of take-notice marketing and publicity campaigns that deliver brand-changing buzz and local, regional and international exposure. Having worked both in-house and on the agency side in New York and the Cayman Islands, I understand the importance of aligning brand strategy with innovative creative. A strategist at the core, I value good planning, clear objectives and a juicy brainstorming session. I have a strong appreciation for simple yet playful design and a deep love for creating cleverly integrated campaigns. My life would not be complete without good food, real books and the occasional cocktail.