Michelle Whiteaker Email & Phone Number

Portland, Or, Us

Beaverton, Or

- Produce and Manage all digital media content including newsletters, social posts, and blog posts.- Schedule, plan, and coordinate all outreach events.- Designed and re-branded Forward Stride by creating style guides, new website, logo, and marketing materials. - Designed and created new logo for Forward Stride.- Manager of Wordpress website by ensuring it is up-to-date with relevant content, Search Engine Optimized, mobile friendly, and functioning well. Continuously strategizing new ways to improve the website and make it more user friendly. - Designer and manager of all marketing materials including signs, brochures, outreach materials, and program specific materials. - Assist with fundraising campaigns. Include annual fundraiser which raised $30,000 in 2016 and the 4.2 million dollar Capital Campaign for Forward Stride's new facility. -Video producer, editor, and videographer for all of Forward Stride's marketing videos.

Forward Stride

Organize and manage equine activities for individuals of all abilities.

Portland, Oregon Area

Strategize SEM structure and management for AdWords, Bing, and re-targeting.Daily management to optimize campaigns by decreasing CPA and increasing conversions.Provide insights for weekly, monthly, and quarterly stats.

Short and long form writing.Community Management across social networks.Social listening and engagement.Content creation and curation.Video production and editing.

Managed and organize marketing campaigns. Designed splash screens, newsletters, social media images, and etc.Edited videos for promoting new products. Managed company's YouTube page. Developed, planned and recorded data from future and past marketing campaigns.Photographer for product images used for ads, marketing campaigns and website.