• Establishing brand awareness and identity by targeting audience and curating advertisements therefore reaching and attracting company’s desired audience.• Building loyal customers by creating in-person and online community. Designing high-interest imagery (product & lifestyle) and written pieces, such as blogs, resulting in high website and in-store conversation rates. Maximizing influence with audience by integrating education, products and featured guest artists. Expanding brand exposure by combining in-person and online community with crossover awareness.• Executing brand vision through creation of images and videos. Finalizing edits to all content created. Building and maintaining online website through company’s direction and seasonal trends.• Widening sales capacity through refined research of potential clients both online and through internal network.• Maintaining strong customer loyalty and brand integrity through exceptional customer service, public relations and outreach.• Spreading brand awareness and increasing sales by facilitating live demonstrations, workshops and events to potential and current clients. Resulting in additional sales.• Preparing company physical and digital marketing material through programs such as Photoshop.• Successfully gaining territory accounts monthly thus exceeding sales goals.• Managing all company social media platforms including Instagram, Facebook, Twitter, YouTube, Periscope and Pinterest.

▪ Provided a customized and personable makeup application experience while educating customers about Bare Minerals unique products and application of products.▪ Maintained a clean store and fully stocked inventory. ▪ Effectively incorporated promotions and customizable cases to upsell customers resulting in exceeded store goals on both average unit per transaction and average dollar sold. ▪ Created store traffic by calling fab members in regards to replenishment, birthdays, and promotions as well as setting up "girl friend" parties leading to additional sales.

▪ Makeup application and hair styling for both prints and website.

▪ Processed and maintained an organized archive of client records and case history files. ▪ Prepared case files for client retrieval and indexed, labeled, and archived closed cases for offsite document storage.▪ Analyzed, extracted, and organized documents for electronic file and added them to an excel document log.

Resident Assistant for the California State Summer School for Mathematics and Science (COSMOS)▪ Coordinated and led recreational and academic events for students both on and off campus.▪ Oversaw High School participants on a 24-hour a day basis.▪ Aided students with their end-of-the-program projects, recreational events, and talent show.