Michelle (Kenlay) Wilkinson Email & Phone Number

Greenwood Village, Co, Us

Responsible for the success of Spinnaker Support customers once they have onboarded. This includes customer service and account management activities.

Greenwood Village, Co, Us

Leads global marketing initiatives for all service offerings. Manage a team of in-region marketers to execute regional field plans working closely with the sales organization.

Greenwood Village, Co, Us

Responsible for driving global inbound marketing initiatives across a number of marketing disciplines spanning all Spinnaker Support service offerings. In addition, direct responsibility for the corporate branding, public relations, and marketing operations for the company.

Greenwood Village, Co, Us

Responsible to drive integrated, effective marketing initiatives across a number of marketing disciplines spanning all service offerings. Areas of responsibility include field marketing, website overhaul and updates, SEO, PPC, email campaigns, event management, corporate branding, PR.

Greenwood Village, Co, Us

Responsible for managing and developing innovative, direct marketing campaigns and optimizing lead generation activities for Oracle and SAP prospects. Oversaw creation and updates for all collateral, website content updates, and press release distribution.

Washington, Dc, Us

I was responsible for all marketing activities relating to the Maps division of National Geographic, which included all dealer and consumer communications. My activities included all catalog and collateral creation, content and design overview for the monthly email newsletter to over 90,000 recipients, implementing direct mail programs, trade show management, implementing retail display programs and in-store promotions, and working with the public relations group. I started the dealer newsletter program that gave the Sales team an additional tool to communicate with current dealers. In this position, I managed a Graphic Designer.

I was responsible for the strategy, design, development, and implementation of all marketing programs on a pan-European basis. This included activities such as the creation of all sales collateral in 5 languages, building direct mail campaigns for 3 countries, and overseeing the creation of a customized booth to use at exhibits all over Europe. I worked closely with Strategic Alliances group to oversee all partner marketing projects. Accomplishments include leading a team of designers, product specialists, and sales people to create an interactive product demo. I was also responsible for coordinated the full implementation of Maximizer database for sales teams. In this position, I managed a Marketing Coordinator.

Us

I managed all field implemented marketing initiatives in North America including training, trade shows, customer events, and corporate sales events. I created the sales and marketing materials to support these initiatives. Specific examples of projects I led include the development of presentations for new product roll-out training classes, and managing the creation and production of a "pitch book" for the Xerox sales force. In this position, I managed a team consisting of Events Coordinator, Technical Marketing Specialist, and Marketing Coordinator and had budget responsibility for the North American marketing department.

San Mateo, Ca, Us

When I joined the company, I was the ninth employee, so I had a variety of rolls before becoming the Events Specialist. Some of the projects I worked on include: - Implementing an employee benefits program, - Managing a company wide move, which included design of a new space and coordinating all contractors and vendors to make the new office move-in ready, - Creating an order fulfillment process. In my role as Marketing Events Specialist, I was reponsible for planning and executing an educational seminar series, customer user groups, trade shows, and direct mail campaigns. I also oversaw partner marketing, creating and maintaining customer database, public relations, collateral creation, and budget tracking.