Michelle Li Email & Phone Number

Boston, Massachusetts

Newton, MA

• Oversee and execute ongoing projects including print, digital, and social media ad campaigns
• Develop unique media plans and project schedules to meet strict client deadlines and budget strategies to comply with client expectations
• Manage client SEO platforms to track and report media performance results including CPH
• Analyze paid media results to make future recommendations to the client
• Create and issue insertion and purchase orders for various media campaign initiatives
• Maintain positive relationships with clients and media vendors

Newton, MA

• Buyer Advertising is a full-service strategic marketing firm specializing in employment communications and brand development.As an account coordinator, I work directly with our clients to produce and place recruitment.
• Acting as a liaison between clients, agency branches, and media vendors
• Developing unique advertising and budget strategies that meet client expectations
• Coordinating media campaigns that involve various print publishers, social media platforms, search engine and website content services
• Building relationships with clients to help develop a branding approach that meets the objectives identified by the client's needs
• Prioritizing and maintaining an organized project schedule to meet strict client/publication deadlines

Canton, Massachusetts

For my one semester long senior honors thesis, I was part of a marketing consulting team for the company with two other marketing students. My team and I researched and conducted studies to provide insight and recommendations for a new product line, aftermarket insoles for athletes. We explored industry competitors, distribution strategies, product.

Chatham, Massachusetts

I was given several different positions for the summer here which included administrative assistant, server, and hostess. This was a very rewarding experience for me because it allowed me to work in all of the different parts of the clubhouse, going from the offices, to the front of the house, and the kitchen. As an administrative assistant, I performed.

Chatham

I worked in the housekeeping division of the resort as one of the six housekeeping supervisors. My position required me to train and monitor the room attendants daily to ensure that the resort standards met and followed. I was given a list of rooms to inspect every morning and I had to make sure that these rooms were all clean and inspected by the specific.

West Yarmouth, Massachusetts

Managed and operated by my parents, this buffet styled restaurant was considered my second home during my high school and early college years. This was my first job and where I acquired most of my experiences and skills. I worked and helped out whenever I was needed and I had various roles. I worked frequently as a waitress and hostess, providing extensive.

216 Russell Street Hadley, MA 01035

I was a marketing intern for a local nutritionist at Valley Nutrition Counseling during the spring semester of my sophomore year. My main job description include maintaining and improving the business's social media pages such as Facebook, Twitter,Youtube, and the business website. I cooperated closely with the business owner to reach her goals of.

Bachelor Of Business Administration (Bba), Marketing And Psychology Minor

Activities and Societies: Commonwealth Honors College, Marketing Club, National Society of Collegiate Scholars, Rotaract Club, Residential.

Education record

Activities and Societies: National Honors Society, Student Ambassador, Art Club, Orchestra, Varsity Tennis, Spanish Club