For more than 30 years, I've helped B2B organizations break new ground—like working on the PR team that helped Texas Instruments invent the market for radio frequency identification applications and leading the content team for one of the first SAAS providers—and I've led efforts to help industry leaders like EY and Gartner break through well-earned but limited value associations to richer and more meaningful brands. Today, I lead marketing for the only nationwide specialty contractor that is dedicated to renovating plumbing and mechanical piping infrastructures for apartment community owners/operators and condominium boards of directors. We help clients protect the value of their investments and the quality of residents’ lives with turnkey solutions that range from forensic diagnosis and system design to dedicated project management, resident communications, and construction renovation.Specialties: - Marketing and change management communications - M&A brand integration- Corporate brand positioning and messaging- Corporate visual identity development - Brand architecture development - Brand Strategy - Brand governance- Naming and trademarking - Creative services and vendor management - Program management
Listed skills include Marketing Communications, Project Management, Marketing, Market Research, and 12 others.