Michelle Rawson Email and Phone Number
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Michelle Rawson is a Sr Manager, Marketing Insights & Technology at Tandem Diabetes Care at Tandem Diabetes Care. She possess expertise in teamwork, market research, microsoft excel, salesforce.com, business planning and 12 more skills. Colleagues describe her as "The best thing I can say about Michelle is that she is incredible. She is humble, always thoughtful in her approach, and sincere in both her demeanor and her desire to make a difference. Michelle tackles all she manages head-on, and is not only an excellent individual contributor, but a genuine collaborator. I hired Michelle because we had previously worked together at Illumina, where her department acted as a support function to my group. I saw her tenacity and drive and knew I wanted that on my growing team at NanoCellect. She quickly added a great deal of value with her knowledge of sales and marketing technology and ability to weave through analytics. I appreciated having her as a partner and would certainly hire her again.", "Michelle contributes solid data and results to our global marketing efforts. She quickly masters new technologies, adapts them to our needs, and effectively and efficiently communicates their results. Michelle is a pro, in-it-to-win-it, and pleasure to work with!", and "I had the pleasure of managing Michelle at Illumina for over 3 years. Her strong project management skills, attention to detail, can-do attitude and persistence is seen across all projects Michelle works on. Michelle is always cheerful and pleasant to work with and I knew when I gave her a project it would be done right. I would highly recommend Michelle to any prospective employer as she would be a great addition to any team and company."
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Sr Manager, Marketing Insights & TechnologyTandem Diabetes Care Jul 2023 - PresentSan Diego, California, Us -
Manager, Digital MarketingTandem Diabetes Care Jan 2023 - Jul 2023San Diego, California, Us -
Marketing Automation ManagerTandem Diabetes Care Jan 2022 - Jan 2023San Diego, California, Us -
Senior Marketing Programs ManagerTwinstrand Biosciences Jul 2021 - Jan 2022 -
Digital Marketing ManagerNanocellect Biomedical, Inc. Mar 2020 - Jul 2021San Diego, California, UsPlan, execute and manage digital marketing communications with multi-channel execution including webinar, email, landing pages, social media advertising, PCC and search engine optimization (SEO). Manage/drive content creation driving brand awareness and lead generation for funnel filling and conversion optimization. Responsible for marketing budget and for compiling and reporting KPIs and ROI for the Marketing and Sales campaigns while ensuring the accuracy of relevant data and assisting the division in driving operational best practices. - Collaborate with internal scientific team, sales reps, and field application scientists to optimize current content through A/B testing and create new content to drive leads through the sales funnel. - Manage relationships with third party vendors to implement digital promotions and campaign strategies. - On board, manage, and track budget for third party digital agency to improve website optimizations and google Pay Per Click (PPC) advertising to result in Year over Year website growth. - Administrator of marketing technology stack including on-boarding and training for marketing automation platform (Hubspot) and Customer Relationship Management (CRM) systems (Salesforce and Acumatica) in support of demand generation and awareness programs. - Maintain website optimizations through Wordpress updates.- Develop standardized business operations, dashboards, and technology training for partners within Sales and Marketing. -
Marketing Communications ManagerNanocellect Biomedical, Inc. Oct 2018 - Mar 2020San Diego, California, Us -
Sr. Digital Marketing SpecialistThermo Fisher Scientific May 2018 - Oct 2018Waltham, Ma, UsSupport multiple business units in the development of customer journeys to align with digital marketing strategies to achieve quarterly goals. Alignment with global partners to understand region trends and best practices in order to roll out programs regionally. Use technology and data to identify optimization recommendations and opportunities not yet being utilized. -
Online Marketing SpecialistIllumina Jan 2015 - Apr 2018San Diego, Ca, UsPlan and deploy demand generating activities to support marketing programs including new customer acquisition, lead nurturing, and product launches across multiple regions. Coordinate between various departments including copywriting, digital, quality, operations, etc. Assist with the planning and execution of tradeshow marketing campaigns targeting prospects and customers, including email nurture marketing, webinars, and social marketing. Project manager for the creation of different deliverables under tight timelines including emails and webinars through Marketo, as well as event registration set up for corporate tradeshow events through Cvent. Integration between Marketo, Salesforce, Cvent to capture and maintain event leads in SalesForce. Member of Core Implementation Team for new Marketing Resource Management System including initial evaluation, system build, department wide new process development, rollout, training, and governance board for enhancements. Also, aided in the process development and onboarding of several new technology platforms including ON24, Workfront, and Uberflip. -
Customer Relations RepresentativeApplied Medical Oct 2014 - Jan 2015Rancho Santa Margarita, Ca, UsGained insights into patient and consumer experiences by establishing customer relationships and responding to customer requests, providing product knowledge, and relaying feedback to field operations and sales teams. Close collaboration with accounting, field operations, and sales to provide the needed support to customers. -
Marketing AssistantHealth Strategies Group May 2012 - Sep 2014Milwaukee, Wisconsin, UsProvide marketing support by utilizing SalesForce and Linkedin to update and maintain client database/opportunities/reports. In addition, was responsible for developing a automated Microsoft Excel Spreadsheet that took LinkedIn leads and provided a contact list per agent. -
Business Learning Community MentorNorthern Arizona University Aug 2013 - May 2014Flagstaff, Arizona, UsA Business and Community Mentor is a student who provides role modeling and leadership in a Residential Learning Community (RLC). Mentors are responsible for assisting 20-30 students in their transition to university life by connecting them to peers and faculty in their area of interest. The goal is to inspire and keep students interesting in higher education and their specific area of interest. Mentoring covers three main job areas with the following key duties:Program Planning & Communication - Coordinate all meetings and events for the mentees including weekly mentor meetings; multiple faculty and academic programs; and monthly social activities - Attend all required meetings including weekly mentor staff meetings, one-on-one supervisor meetings and one-on-one meetings with your Hall DirectorCommunity Interaction - Meet individually with all mentees on a regular basis and build positive relationships - Help mentees become familiar with university resources and advise them of the appropriate resources - Facilitate the creation of peer study groups for any common mentee courses - Maintain participant contact list and communicate on a regular basis with all mentees Paperwork - Complete weekly worksheet for all community work accomplished - Create and submit Program Proposal Forms for all community programs - Create and submit Purchase Orders when budget requests are necessary for any program -
BizblockNorthern Arizona University Aug 2012 - Dec 2012Flagstaff, Arizona, UsUpper division business course that integrated marketing, management, and business communication topics. Prepared and gave a professional presentation on the business plan. • Conducted extensive market research• Completed a 40 page business plan with pro-forma financial statements• Learned and used concepts of effective teamwork• Presentation of Business Plan before Community Panel of Venture Capitalists that resulted in being chosen as a finalist in the BizBlock program -
Administrative Assistant - ClericalFinancial Excellence May 2008 - Aug 2012-Use QuickBooks and Quicken for finance reporting as well as FileMakerPro to update and maintain client database -General office: filing (alphabetically), shredding, & organizing
Michelle Rawson Skills
Michelle Rawson Education Details
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Northern Arizona UniversityManagement -
Northern Arizona UniversityMarketing
Frequently Asked Questions about Michelle Rawson
What company does Michelle Rawson work for?
Michelle Rawson works for Tandem Diabetes Care
What is Michelle Rawson's role at the current company?
Michelle Rawson's current role is Sr Manager, Marketing Insights & Technology at Tandem Diabetes Care.
What is Michelle Rawson's email address?
Michelle Rawson's email address is mr****@****ina.com
What is Michelle Rawson's direct phone number?
Michelle Rawson's direct phone number is (858) 202*****
What schools did Michelle Rawson attend?
Michelle Rawson attended Northern Arizona University, Northern Arizona University.
What skills is Michelle Rawson known for?
Michelle Rawson has skills like Teamwork, Market Research, Microsoft Excel, Salesforce.com, Business Planning, Public Speaking, Quickbooks, Customer Service, Integrated Marketing, Finance, Budgets, Html.
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