Sr. Digital Communications Strategist
Current- Employ deep email marketing and web expertise and provide direction to achieve continuous improvement and development in cross-channel communications and marketing.
- Establish editorial calendars and messaging strategies while collaborating with content architects to ensure holistic view across all owned, earned and paid channels.
- Build, QA and deploy email campaigns in our email platforms, Adobe Campaign Standard and ClickDimensions.
- Work with creative team to create engaging experiences via email and online.
- Architect and build automated customer journeys.
- Ensure channel-specific compliance and accessibility.