Katherine Michelle Taboada Email & Phone Number

Titusville, Fl, Us

Orlando, Fl, Us

Pasadena, Ca, Us

Houston, Texas, Us

New York, Ny, Us

* Established independent film-distribution company specializing in distributing independent foreign films from Europe and Latin America in the Non-Theatrical market which includes film festivals, universities, film societies, and libraries nationwide* Identified new opportunity and developed strategic partnerships that expanded business into four new markets including hotels, airlines, cruise ships, and VOD Cable/Digital. As a result, KMT films have been distributed in: thousands of hotel chains in the US and Canada, airlines (United Airlines, Copa, Avianca) and major Cable/Satellite/VOD Digital platforms such as Google Play, Hulu, Amazon Instant Video and Bigstar* Built strong relationships with new sales agents and film distributors from Europe, Latin America and the United States, while attending major film markets (Cannes, Berlin, AFM), resulting in the acquisition of 36 new films

* Built and developed a new Division for the company, NeoClassics Non-Theatrical Entertainment, with the purpose of selling film and video entertainment to non-theatrical outlets* Oversaw sales and growth for the new Division and led the whitespace expansion generating a new source of revenue for the company* Responsible for the creative briefing and new concept pitching to promote new films to clients * Supported Sr. VP of Theatrical Distribution with new theatrical releases

New York, Ny, Us

* Doubled client base (from 250 to 500 organizations) growing sales by 25% in the first 6 months, exceeding sales target* Created a suite of new Marketing tools such as a Feature Film Catalog and monthly newsletter* Analyzed customer histories and trends in marketplace to develop appropriate marketing strategy

Boca Raton, Florida, Us

Associate Merchant, Canada Division, Technology Departments* Created and executed merchandising and marketing strategies to achieve sales, gross margin, and market share goals for all 25 technology categories* Managed Networking Category (i.e. routers), including product assortment, pricing, promotion, and national print advertisementsAssistant Merchant, Supplies Division, Back-to-School and Dated Goods * Led a cross-functional team in the project management of the first “offseason” (Jan/Feb) Back-to-School display, which resulted in $1.9 million sales increase (+24%) over prior yearAssistant Merchant, Supplies Division, Ink and Toner * Part of the team that planned and executed “Ink Depot” in all 900 Office Depot retail stores nationwide, one of the most innovative and successful “stores within a store” projects, working directly with senior level executives and key senior leaders * Contributed to the creation of “Ink Depot” vision and strategy including: positioning, product assortment, plan-o-gramming, pricing, and advertising, which improved product visibility and consumer shopping experience* Identified untapped potential of Office Depot ink and toner private label brand, lead changes to improve packaging, redefined advertising support, and evaluated new vendors for production, increasing sales and brand awareness* Facilitated successful presentations to groups over 50 including senior level executives and key leaders

Master Of Arts, Entertainment Management

Bachelor, Marketing And International Business

Graduate Diploma, Cinema Studies

Exchange Program During Junior Year, Marketing