Michelle Voli Wadley Email & Phone Number

Bala-Cynwyd, Pennsylvania, United States

Greater Philadelphia Area

Responsible for the strategic planning and execution of social media, media relations, content marketing, and other external communications for four Tokio Marine North America (TMNA) companies: -Philadelphia Insurance Companies (PHLY)-Tokio Marine America (TMA)-First Insurance Company of Hawaii (FICOH)-Tokio Marine North America Services (TMNAS)

Greater Philadelphia Area

Responsible for drafting, editing, and publishing internal and external communications for departments across the company.-Developed and executed social media strategy-Reported social media metrics to Senior Management monthly-Built and maintained relationships with media contacts to establish media coverage-Supported company's Corporate Social Responsibility activities, including the 50th anniversary campaign which raised $400,000+ for Ronald McDonald House Charities-Provided on-site support at conferences and events-Assembled content from offices across 13 regions for Quarterly Newsletter-Created and updated website content

Greater Philadelphia Area

Temporary position at Temple University.-Created and edited content for newsletter and collateral materials-Edited website content to increase readability-Advised department leaders on improvement of departmental homepages-Developed a social media plan

Bala Cynwyd

-Monitored media coverage using Vocus media tracking software-Made follow-up calls for media placement-Tracked and evaluated social media followers for marketing purposes-Drafted social media posts for Facebook, Twitter, and LinkedIn-Provided on-site support at events

Account executive for TUTV account:-Planned and executed campaign which gained client's website 1,830 hits on launch day-Lead an account team of three and delegated assignments among team members-Oversaw and edited all research and writing completed by team membersAccount executive for Lemon Hill Mansion account:-Planned strategy and delegated newsletter articles among team members -Edited all writing completed by account members-Designed newsletter layout using Microsoft Publisher

-Contributed weekly to PRowl's blog-Edited and posted staff members' guest blog posts-Reported on Google Analytics for PRowl’s blog-Managed PRowl's Facebook and Twitter accounts

-Assisted with planning a public relations and social media campaign to promote client's event-Increased client's social media followers through strategic following and interaction-Pitched local bloggers about client's event-Contributed guest blog posts to PRowl's blog

-Wrote news releases and media advisories about the Southeastern Pennsylvania Chapter's summer events-Provided event support at the Red Cross Cup and the Sunoco Red Cross Pennsylvania 500-Assembled press kit materials for the Sunoco Red Cross Pennsylvania 500-Logged and selected news clips for the Chapter's end of the year video

Certificate In Digital Advertising, Communication And Media Studies

Completed this four-course certificate program through Temple University's School of Media & Communications.

B.A., Communications

Activities and Societies: Temple University Community Service Association, Public Relations Student Society of America, PRowl Public.