Michiel De Gooijer Email & Phone Number

Amsterdam, Nh, Nl

Netherlands

Scout. Idealenfonds supports initiatives that can change the world. As a scout, I'm on the lookout for initiatives that really make a difference.

Utrecht Area, Netherlands

BrightVibes - Amplify The Good In The World. We share, create and cause Contagiously Inspiring Video Stories. Our main driver is to have positive impact on society through storytelling. Today we have 2 million followers on social media, and our highly contagious stories have generated over 400M video videos in the last 12 months. And most importantly, people show they LOVE our inspiring stories. They have already led to over 34M comments, likes and shares. People exchange ideas, get new insights, sign on to become a volunteer, support crowdfunding to help individuals and organisations, and more.We are proud to be working with national and global brands who are also serious about having a positive impact. We're opening up new offices around the globe with highly driven & experienced digital content entrepreneurs. It's an amazing journey. Join us!

Amsterdam

Set up and manage the DigitasLBi Mobile business unit which functions as full service mobile marketing & technology agency that emerged from the partnership between Triple IT and DigitasLBi. Proud to work on strategic mobile projects with blue chip companies like Tommy Hilfiger, RTL, ANWB, ABP,FBTO, Shell, Achmea, Translink Systems, Talpa, Microsoft and others. • Built the unit from scratch to a 7 digit business;• Manage a team of mobile specialists;• Deliver strategic marketing consultancy to clients;• Acquisition and management of new clients.

After writing the Digital Media Strategic Plan, I set up and managed the Digital Media business unit at John de Mol's TV Production company where I reported to the CEO. • Responsible for complete digital strategy & implementation of S01 The voice of Holland. Integration of brand partners into the TV show and digital platforms. TVO Digital has been nominated for a Digital Emmy Award 2011 and won several national awards;• Activities ranged from creation & sales of original digital formats, rewrite license agreements to digital brand exploitation. Managed relationships with digital platforms, broadcasters, advertisers, agencies and technology partners;• Created & sold Original Digital Format. Closed 6 digit value partnership with YouTube Global and leading international DJ;• Online casting 'Gooische Vrouwen' - The Movie. Successful partnership with YouTube and Mercedes. First online video audition for a the blockbuster movie.

Strategic & Commercial advisor for Talpa Media Holding. Developed Digital Media Strategic Plan, after which I was hired to execute the plan. Commissioner was the COO.

• Responsible for the international digital exploitation of Endemol's hit formats like Big Brother, WipeOut and Deal or No Deal• Interim managed team of commercial consultants in a difficult time for the team• Set budgets for 2009, updated Interactive License, developed new digital strategy

Set up and managed the international Digital Video business aimed at global Online & Mobile Platforms and Brands. • Creation, sales & production of Original Digital Formats (e.g. Get Close To...)• Consulting international Original Digital Programming teams within leading territories (USA, UK, Europe). • Negotiating global deals with leading online and mobile video distributors to exploit Endemol back catalogue • Managing a team of professionals• Represent Endemol International as speaker at key international conferences.

- Responsible for proposition of Mobile TV & Video and all related co-marketing activities. Introduced Mobile TV & Video in NL by working with a number of leading Creative Agencies and Media Partners. Won an award (AMMA) together with Media Republic with 2GOTV, introduced a famous radio DJ to Mobile TV with Radio 538, and launched FTMD with an exclusive partnership with a Dutch leading rock band (Kane).

Reposition Endemol NL in the Dutch advertiser market as branded entertainment company. Developed and sold cross platform entertainment concepts to blue chip companies like Philips CE, Vodafone and Albert Heijn.

Responsible for development, introduction and realization of targets of mobile propositions for the corporate Dutch market. Successes: introduction sales tools & incentive schemes leading to 70% increase in sales, new product extensions and overperformed on set financial objectives.